【レポートの概要（一部）】
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 06: Market segmentation by type of advertising
• Global location-based search and advertising market by type of advertising
• Global location-based search and advertising market by push advertising
• Global location-based search and advertising market by pull advertising
PART 07: Market segmentation by application
• Global location-based search and advertising market by application
• Global location-based search and advertising market by messaging
• Global location-based search and advertising market by search
• Global location-based search and advertising market by display
PART 08: Geographical segmentation
• Global location-based search and advertising market by geography 2015
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
• Competitive scenario
• Admoove (HiMedia)
• Foursquare
• Groupon
• Near
• xAd
• Other prominent vendors
PART 15: Appendix
• List of abbreviations
PART 16: Explore Technavio
[List of Exhibits]
Exhibit 01: Product offerings
Exhibit 02: Types of LBS
Exhibit 03: Differences between indoor and outdoor LBS
Exhibit 04: LBS value chain
Exhibit 05: LBS applications
Exhibit 06: LBA value chain
Exhibit 07: Key factors influencing LBA market
Exhibit 08: Global location-based search and advertising market 2015-2020 ($ billions)
Exhibit 09: Five forces analysis
Exhibit 10: Global location-based search and advertising market by type of advertising 2015-2020 ($ billions)
Exhibit 11: Global location-based search and advertising market by push advertising 2015-2020 ($ billions)
Exhibit 12: Global location-based search and advertising market by pull advertising 2015-2020 ($ billions)
Exhibit 13: Global location-based search and advertising market segmentation by application 2015-2020 ($ billions)
Exhibit 14: Global location-based search and advertising market by messaging 2015-2020 ($ billions)
Exhibit 15: Global location-based search and advertising market by search 2015-2020 ($ billions)
Exhibit 16: Global location-based search and advertising market by display 2015-2020 ($ billions)
Exhibit 17: Global location-based search and advertising market by geography 2015
Exhibit 18: Impact of drivers
Exhibit 19: Impact of drivers and challenges
Exhibit 20: Funding in LBA ecosystem
Exhibit 21: Admoove: Business offerings
Exhibit 22: Foursquare: Product offerings
Exhibit 23: Groupon: Business segmentation by revenue 2014
Exhibit 24: Groupon: Geographical segmentation by revenue 2014
Exhibit 25: Near: Product offerings
【レポート販売概要】
■ タイトル：位置基盤検索・広告の世界市場2016-2020■ 英文：Global Location-based Search and Advertising Market 2016-2020
■ 発行日：2016年5月9日
■ 調査会社：Technavio
■ 商品コード：IRTNTR8593
■ 調査対象地域：グローバル
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