【レポートの概要（一部）】
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 06: Market segmentation by application
• Market size and forecast
PART 07: Market segmentation by technology
• Market size and forecast
PART 08: Market drivers
PART 09: Impact of drivers
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
PART 13: Vendor landscape
• Competitive scenario
• Market providers in the US
• Market share analysis
• Other prominent vendors
PART 14: Appendix
• List of abbreviations
PART 15: Explore Technavio
[List of Exhibits]
Exhibit 01: Product offerings
Exhibit 02: LBA value chain
Exhibit 03: Factors influencing LBA market
Exhibit 04: Benefits of location to mobile marketing and advertising
Exhibit 05: Importance of location data
Exhibit 06: Location-based search and advertising market in the US 2015-2020 ($ billions)
Exhibit 07: Five forces analysis
Exhibit 08: Location-based search and advertising market by application 2015-2020 ($ billions)
Exhibit 09: Location-based search and advertising market by application in 2015
Exhibit 10: Location-based search and advertising market by technology 2015-2020 ($ billions)
Exhibit 11: Location-based search and advertising market by technology in 2015
Exhibit 12: Frequency of noticing ads on smartphone by the US smartphone users
Exhibit 13: Smartphone penetration in the US 2011-2015
Exhibit 14: Impact of drivers
Exhibit 15: Customers denying online purchase for inaccurate search results on smartphones
Exhibit 16: Impact of drivers and challenges
Exhibit 17: Marketing services or platform providers
Exhibit 18: LBS and location platform providers
Exhibit 19: Ad networks
Exhibit 20: Foursquare: Product offerings
Exhibit 21: Groupon: Category by revenue 2014
Exhibit 22: Groupon: Geographical segmentation by revenue 2014
Exhibit 23: Scanbuy: Business offerings
Exhibit 24: Shopkick: Business offering
【レポート販売概要】
■ タイトル：アメリカの位置情報ベース検索・広告市場2016-2020■ 英文：Location-based Search and Advertising Market in the US 2016-2020
■ 発行日：2016年1月20日
■ 調査会社：Technavio
■ 商品コード：IRTNTR8038
■ 調査対象地域：米国
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