【レポートの概要(一部)】
01. Executive Summary
02.List of Abbreviations
03.Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04.Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05.Introduction
06.Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07.Market Segmentation by Type of Advertising
07.1 Global Location-based Search and Advertising Market Segmentation by Type of Advertising
07.2 Global Location-based Search and Advertising Market by Push Segment
07.2.1 Market Size and Forecast
07.3 Global Location-based Search and Advertising Market by Pull Segment
07.3.1 Market Size and Forecast
08.Market Segmentation by Application
08.1 Global Location-based Search and Advertising Market Segmentation by Application
08.2 Global Location-based Search and Advertising Market by Search Segment
08.2.1 Market Size and Forecast
08.3 Global Location-based Search and Advertising Market by Messaging Segment
08.3.1 Market Size and Forecast
08.4 Global Location-based Search and Advertising Market by Display Segment
08.4.1 Market Size and Forecast
09.Geographical Segmentation
09.1 Global Location-based Search and Advertising Market by Geographical Segmentation 2014
10.Buying Criteria
11.Market Growth Drivers
12.Drivers and their Impact
13.Market Challenges
14.Impact of Drivers and Challenges
15.Market Trends
16.Trends and their Impact
17.Vendor Landscape
17.1 Competitive Scenario
17.1.1 Mergers and Acquisitions
17.2 Market Share Analysis 2014
17.3 Other Prominent Vendors
18.Key Vendor Analysis
18.1 AdMoove
18.1.1 Key Facts
18.1.2 Business Overview
18.1.3 SWOT Analysis
18.2 Adnear
18.2.1 Key Facts
18.2.2 Business Overview
18.2.3 Key Locations
18.2.4 Business Strategy
18.2.5 Recent Developments
18.2.6 SWOT Analysis
18.3 Foursquare Labs
18.3.1 Key Facts
18.3.2 Business Overview
18.3.3 Product Segmentation
18.3.4 Business Strategy
18.3.5 Recent Developments
18.3.6 SWOT Analysis
18.4 Google
18.4.1 Key Facts
18.4.2 Business Overview
18.4.3 Business Segmentation by Revenue 2013
18.4.4 Business Segmentation by Revenue 2012 and 2013
18.4.5 Geographical Segmentation by Revenue 2013
18.4.6 Business Strategy
18.4.7 Recent Developments
18.4.8 SWOT Analysis
18.5 Groupon
18.5.1 Key Facts
18.5.2 Business Overview
18.5.3 SWOT Analysis
18.6 Jiepang
18.6.1 Key Facts
18.6.2 Business Overview
18.6.3 SWOT Analysis
18.7 xAD
18.7.1 Key Facts
18.7.2 Business Overview
18.7.3 SWOT Analysis
19.Other Reports in this Series
[List of Exhibits]
Exhibit 1: Market Research Methodology
Exhibit 2: History of Advertising
Exhibit 3: Percentage Share of Commercial Venues by Usage of Mobile Devices 2014
Exhibit 4: Consumer Usage of Location-based Services
Exhibit 5: Global Advertising Market 2014 (US$ billion)
Exhibit 6: Global Location-based Search and Advertising Market 2014-2019 (US$ billion)
Exhibit 7: Global Location-based Search and Advertising Market Segmentation by Type of Advertising 2014-2019 (US$ billion)
Exhibit 8: Global Location-based Search and Advertising Market by Push Segment 2014-2019 (US$ billion)
Exhibit 9: Global Location-based Search and Advertising Market by Pull Segment 2014-2019 (US$ billion)
Exhibit 10: Global Location-based Search and Advertising Market Segmentation by Application
Exhibit 11: Global Location-based Search and Advertising Market Segmentation by Application 2014-2019 (US$ billion)
Exhibit 12: Global Location-based Search and Advertising Market by Search Segment 2014-2019 (US$ billion)
Exhibit 13: Global Location-based Search and Advertising Market by Messaging Segment 2014-2019 (US$ billion)
Exhibit 14: Global Location-based Search and Advertising Market by Display Segment 2014-2019 (US$ billion)
Exhibit 15: Global Location-based Search and Advertising Market by Geographical Segmentation 2014
Exhibit 16: Adnear: Key Locations
Exhibit 17: Foursquare Labs: Product Segmentation 2013
Exhibit 18: Google: Business Segmentation by Revenue 2013
Exhibit 19: Google: Business Segmentation by Revenue 2012 and 2013 (US$ million)
Exhibit 20: Google: Geographical Segmentation by Revenue 2013
【レポート販売概要】
■ タイトル:位置情報ベース検索及び広告の世界市場■ 英文:Global Location-based Search and Advertising Market 2015-2019
■ 発行日:2014年12月3日
■ 調査会社:Technavio
■ 商品コード:IRTNTR4748
■ 調査対象地域:グローバル
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