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■ 英文：Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Trust
■ 発行日：2015年6月30日
■ 調査会社：Canadean
■ 商品コード：CS0009AB
■ 調査対象地域：グローバル
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【レポートの概要（一部）】
Key findings
Executive Summary
Key findings from across the globe
Introduction to Canadean’s Mega-Trend framework
Country report coverage
Introduction to Attitudes and Behaviors series
Overview of five key sub-trends
Attitudes to big brands
Consumer attitudes to large grocery brands
The impact of food scandals on trust
How to create favorable brand perceptions
Key recommendations for manufacturers
Exploring consumer approach to shopping habits
Attitudes to long established brands
Attitudes to new and exotic flavors
Exploring the impact of multiculturalism in society
Trust implications of organic and natural ingredients
Key recommendations for manufacturers
Building trust and confidence in the quality of products
Perceptions of craft-style products
Attitudes to formulation and production methods
Attitudes to scientific endorsements
Key recommendations for manufacturers
Perceptions towards ethical, certified, brands
Perceptions towards environmentally friendly brands
Exploring the importance of ethical claims
Key recommendations for manufacturers
Perceptions of online shopping and the use of private label brands
How are attitudes to private labels changing regionally
Key recommendations for manufacturers
Exploring trust in one’s spending power
Exploring confidence in financial wellbeing
How will improving economic conditions influence trust
Factors that come ahead of trust when consumers are making purchasing decisions
Key recommendations for manufacturers
About Canadean
【レポート販売概要】
■ タイトル：グローバル及び地域メガトレンド：「トラスト（信頼）」における消費者態度及び行動の理解■ 英文：Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Trust
■ 発行日：2015年6月30日
■ 調査会社：Canadean
■ 商品コード：CS0009AB
■ 調査対象地域：グローバル
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