コンテンツの経済学：コンテンツ産業における非物質化の影響...市場調査レポートについてご紹介

1. Executive Summary
1.1. Returning to growth
1.2. Different dematerialisation cycles
1.3. Dematerialisation drives down prices and household spending
1.4. From an ownership model to an access model
1.5. A new distribution of value in favour of producers and rights holders
1.6. New growth opportunities

2. Scope and methodology
2.1. Scope of the study
2.1.1. Definition of the subjects studied
2.1.2. Geographical coverage
2.2. General methodology of IDATE’s reports
2.3. Methodology specific to this report
2.4. Definitions

3. Sectoral analyses
3.1. The publishing market
3.1.1. Changing trends in book consumption
3.1.2. Publishing market revenues
3.1.3. Industry structure
3.2. The recorded music market
3.2.1. Changing trends in recorded music consumption
3.2.2. Recorded music market revenues
3.2.3. Industry structure
3.3. The video game market
3.3.1. Changing trends in video game consumption
3.3.2. Video game market revenues
3.3.3. Industry structure
3.4. The video market
3.4.1. Changing trends in video consumption
3.4.2. Video market revenues
3.4.3. Industry structure

4. Cross-section analysis
4.1. The dematerialisation of cultural industries and its impact
4.1.1. Different degrees of dematerialisation
4.1.2. The impact of dematerialisation on prices and household expenditure
4.1.3. A new distribution of value in favour of producers and rights holders
4.2. General trends
4.2.1. New consumption patterns
4.2.2. From an ownership model to an access model
4.2.3. A shift towards yield management of cultural goods?
4.3. Content industries’ response to piracy
4.3.1. Current state of DRM techniques
4.3.2. Still high levels of piracy…
4.3.3. … but is declining in developed markets

5. Markets and forecasts
5.1. Growth conditions
5.1.1. Growth factors
5.1.2. IDATE’s opinion
5.2. Market forecasts 2015-2019
5.3. Data book