アプリストアの将来(The Future of App Stores)...市場調査レポートについてご紹介

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【レポートの概要(一部)】

Executive Summary 1

Introduction 2

App Store Features 3
Storefront 3
Download 3
Catalog 4
Categories 4
Search 4
Analytics 4
In-App Purchase & Subscriptions 5
Billings & Payments 5
Cloud Services 5
Business Models 6
Freemium 6
Upfront Purchase 6
In-App Purchase 6
Wholesale 6
Subscription 6

Mobile App Store Players 7
Consumer Market 7
Amazon App Store for Android 7
Apple Apps Store 7
AT&T Apps Store 7
BlackBerry App World 7
Google Play 7
Microsoft Windows Phone Store 7
Facebook Apps Center 8
Enterprise Market 8
Antenna 8
Apps Central 8
App47 8
Apperian 8
Sybase 8
Independent Market 9
1Mobile 9
Amazon Apps Store 9
Appitalism 9
Estore by Ericsson 9
Fiksu 9
Getjar 9
Handango 9
Handmark 9
Handseter 9
Mobango 9
Opera Mobile Store 9
PocketGear 9
SlideME 9
Soc.io Mall 10

Discovery 10

Value Added Services 14
Amazon Kindle Fire 14
Apple iCloud 14
Barnes & Noble Nook 14
Google Nexus 7 15
Microsoft 15
Sony 15

Apps Revenue 15

Apps per Device Forecast 16

What this Means to Enterprise IT 19
Mobile is Now Primary 21
Face the Reality: Consumer & Enterprise Support is Here to Stay 21
Assess the Situation 21
Set Policies for the Consumer Space 21
Set Policies for the Enterprise Space 22
Consider Mobile Support for Customers 22
Educate Your Users and Get their Support 23
Develop a Realistic Plan 23
Consider an Integrated Mobile Management (IMM) system 23
Review your Mobile Strategy Annually 24

Why “Free” is a Misnomer in Mobile Apps 25

The Future of Apps Stores 26


【レポート販売概要】

■ タイトル:アプリストアの将来(The Future of App Stores)
■ 発行日:2012年10月31日
■ 調査会社:Mind Commerce
■ 商品コード:MCM312240035
■ 調査対象地域:グローバル
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