【レポートの概要（一部）】
Abstract 9
Mobile Value Added Services (VAS) 11
Prepaid Services 11
Mobile Prepaid Services 13
CAMEL 14
Trident Telecom and Prepaid Services 15
Other MVNO (Mobile Virtual Network Operators) 16
TCP/IP on a Mobile Network 20
Mobile IP: Routing Packets to Mobile Nodes 20
TCP 22
The Mobile Internet: Early Vendors 23
Transatel 24
OSA-Parlay 25
Messaging Services 28
Introduction 28
Mailbox 30
Advertising via e-mail Publicity 31
InXmail 32
Phonotics 34
Viruses and Spam 34
Contentsmartz and e-mail Publicity 35
Short Message Service and its Applications 36
B2C Aspect of SMS 36
82Ask 38
Automatic Alerting Services 39
Premium-rate SMS Scam 39
Goldenbytes 40
RAC 40
Cell Broadcast Service (CBS) 40
Celltick 41
(MMS) Multimedia Messaging Service 41
NowSMS 43
Mozat 44
Anny Way MMS 44
Cycos AG 46
Open Interface for Unified Messaging 46
Redknee 46
Kabira Technologies 47
Oksijen Teknoloji 47
Digital Content 47
Introduction 47
Content Delivery 48
Premium Content 49
Charging via Premium Content 50
Online Billing Service Providers 50
WAP (Wireless Applicant Protocol) 51
WAP Architecture 53
WAP Protocol Stacks 54
WAP Legacy Protocol Stack 54
Wireless Transaction Protocol (WTP) 55
WAP Protocol Stack with Built in IP 56
The Wireless Application Environment 57
The WAP Microbrowser 57
The Wireless Telephony Applications Interface 58
WAP Usability 58
Third Party Payment Provider 60
Marketing Business Models in WAP 60
Efficiency Models 61
Advertising Models 61
Flat fees: 62
Traffic-Based Fees: 62
Performance-Based Fees: 62
Revenue-Sharing Business Models 63
Content Aggregators 64
Mobile Network Operators 64
Open-Source WAP Gateway 66
WAP Security 67
WAP Security (WIM module) 67
Payment Providers and Third-Party Organization 69
Mobile Manufacturers 69
Wireless Application Service Providers (WASPs) 70
Location Information Vendors 71
I-Mode Portal 73
Mobile Banking Service 76
Webraska’s Smart Zone Platform 77
Proliferation of Mobile Devices 78
GPRS and EDGE 80
UMTS 80
Fourth-Generation Technologies 80
Bluetooth 80
Patterns of Global Diffusion of M-Commerce Technology 81
The Evolution of Wireless, and Mobile Network 83
Overview 83
Convergence of Mobile Telecommunication Networks and Internet 83
Advantages of Wireless Networks to mobile VAS 84
Popularity 84
Mobility 84
Ease of Deployment 85
Push Content 85
Push Proxy Gateway Providers 87
Streaming Content 87
Encoding and Coding into a Packet Stream 89
Vendors of Streaming Solutions 91
Pay-Per Stream Scheme 91
OSA-Parlay Mediation Interface 93
Mobile VAS Challenges 94
Mobile Devices Limitations 94
Absence of Killer Application(s) 97
User Distrust 97
Strategy Changes 97
Investment Risk 97
Network Obstacles 98
Incompatible Networks 98
Bandwidth Access 98
Security Concerns 98
Infrastructure Problems 98
Competing Web Languages 98
Seamless Integration 99
Legal Concerns 99
Middleware Issues 99
Develop Content Delivery and a Format for Mobile Commerce 99
Improve Mobile Access to Databases 99
Explore Agent Technologies 100
The Development of Mobile VAS 100
VAS Platform 101
The Evolution of Mobile VAS 102
Cellular Networks 103
Mobile Networks 104
Wireless Networks 104
Conclusion 104
Presence 105
Immediate Communications 107
On-Demand Communications 108
Triggered Communications 108
Periodic Communications 108
Location Based Service 109
Introduction 109
LBS in General 110
Techniques 110
Cell ID?Based Location 111
Terminal-Based Location Techniques 112
Global Positioning System (GPS) 113
GPS Disadvantages 114
Location Architecture and Interfaces 115
Protocols Based on Plain-Text XML 115
Roaming Location Protocol (RLP) 116
Difference between MLP and RLP 118
Adding Location Value 118
Applications and Content 119
Gaming 121
How to Implement a Location Based Game 123
LBS Regulations 125
M-commerce 125
Convergence of Mobile Telecommunication Networks and Internet 127
Features of Mobile Commerce 128
Ubiquity 129
Reachability 130
Localization 130
Personalization 130
Dissemination 130
Conclusion 131
Information Exchange Technology 132
HTML 132
XML 132
WML 133
SMS 133
Location Identification Technology 133
M-Commerce Value Chain 133
The Main Participants in Mobile Commerce 134
Mobile Commerce Payment Methods, and its Security 135
Payment Methods 136
Requirements of Mobile Commerce Security 137
Basics of Security 137
Mobile Security 139
Network Infrastructure and Security 139
WLAN Standards 140
WAP Security 143
Payment Methods in M-Commerce 144
Content Download 145
Point of Sale 145
Content on Device 145
Mobile Payment Methods 145
“In-Band” Payment Method 147
Proximity 147
Common Issues of Mobile Payment 147
Payment Lifecycle 148
Conclusion 148
Mobile Markets and the Future of Mobile Value Added Services 149
Introduction 149
Strengths 149
Weaknesses 150
Opportunities 151
Threats 151
Conclusion 152
Telecommunication Markets World Wide 152
Introduction 152
African Mobile Telecommunications Market 153
Overview 153
Market Overview in Africa 153
Companies Strategies 157
Vimplecom, and Wind Emerging 161
Conclusion 161
The European Mobile Telecommunications Market 162
Overview 162
Mobile License Distribution 162
The European Market Analysis 169
The Analysis of the Major Operators in Europe (T-Mobile, Orange and Vodafone) 174
Conclusion 177
The Latin American Mobile Market 178
Introduction 178
The Market in the Past 179
The Market in 2004 180
The Market in 2005 182
The Market in 2006 183
The Market in 2007 to 2010 185
Conclusion 187
The Mobile Gaming Industry Potential Markets 2011-2016 189
Introduction 189
The World Wide Market Analysis 2011-2016 190
Smartphones in Context 191
Smartphones vs. Portable Game Players 192
Mobile Games 193
Mobile Games in Asia & Oceana 194
Mobile Games Market in Australia 2011-2016 194
Mobile Games in China 2011-2016 195
Mobile Games Market in HONG KONG 2011-2016 196
Mobile Games Market in Japan 2011-2016 197
Mobile Games Market in New Zealand 2011-2016 198
The Mobile Games Market in Europe 2011-2016 199
【レポート販売概要】
■ タイトル：Mobile Value Added Service (VAS): Markets, Applications, and Opportunities■ 発行日：2011年7月11日
■ 調査会社：Mind Commerce
■ 商品コード：MCM312240183
■ 調査対象地域：グローバル
- 創傷被覆材の世界市場：先進創傷被覆材、従来型創傷被覆材The global wound dressings market is estimated to be valued at USD 6.31 Billion in 2016, and is projected to grow at a CAGR of 6.0% from 2016 to 2021, to reach USD 8.46 Billion by 2021. Advanced wound dressings segment registered the largest market share in 2015 and is expected to grow at a CAGR of 6.9%. Increasing awareness regarding wound care management, high growth potential of emerging econom …
- 鉱山用化学品の世界市場：粉砕助剤、硫化物コレクター、凝集剤、泡立て剤、溶媒抽出剤About Mining ChemicalsMining chemicals are functionally specialized chemicals that enhance the productivity and efficacy of mining processes. These chemicals are primarily used in blasting and drilling, mineral processing, and water and waste treatment. They are commonly used in the extraction of metals and minerals like copper, gold, molybdenum, nickel, iron, cobalt, alumina, and other industrial …
- 世界のCAD（Computer-aided Design）市場動向（2012-2016）Introduction to the market Computer-aided design (CAD) software provides an efficient, easier and cost-effective method for modeling and designing critical parts, components, and structurals with enhanced quality and accuracy. These software solutions assist engineers, architects, and other design professionals to draft industry-specific products for superior product development, thereby facilitat …
- 金属製押出しチューブの世界市場展望2017-2026According to Stratistics MRC, the Global Collapsible Metal Tubes is accounted for $1,065.78 million in 2017 and is expected to reach $1,625.24 million by 2026 growing at a CAGR of 4.8% during the forecast period. Growing demand for the cosmetic and personal care product, the superior barrier traits of collapsible metal tubes, high demand for private label brands and various expansion activities by …
- ヒューマンセントリックライティング（HCL）の世界市場2019-2023Global Human-centric Lighting Market: About this market Human-centric lighting also termed as tunable white lighting or circadian lighting, enables the user to adjust the color temperature and alter the intensity of the light on a real-time basis. Technavio’s human-centric lighting market analysis considers sales from both residential and commercial end-users. Our analysis also considers the sales …
- 飲料パッケージングの世界市場2017-2021About Beverage Packaging Beverage packaging provides product support, external environment protection, and tampering resistance to beverages. Beverage packaging aids in reliable distribution of beverages among the value chain and reduces post production damage. Primary packaging is an important part of the marketing mix as it has a strong impact on the buying decision of the consumers. Technavio’s …
- Hess Corporation社の石油・ガス開発・生産動向及びコスト分析（2013年第4四半期）Hess Corporation Oil & Gas Exploration and Production Operations and Cost Analysis - Q4, 2013 Summary Hess Corporation Oil & Gas Exploration and Production Operations and Cost Analysis is the latest report from GlobalData, the industry analysis specialists, that offers comprehensive information on the operational and financial performance of the company. The report is an essential source for key o …
- 中東のファシリティマネジメントサービス市場2016-2020About Facilities Management Services in MEA Facility management services are contracts where an organization outsources its non-core business functions to a vendor that takes responsibilities related to the operation and maintenance of the assets and facilities of said organization. Some enterprises prefer carrying out these support functions in-house with the help of outsourced contracts for manp …
- 真空グリースの世界市場：フッ化炭素系、炭化水素系、シリコーン系真空グリースThe global vacuum grease market was valued at USD 117.8 million in 2014, and is expected to reach USD 229.7 million by 2020, at a CAGR of 11.3% between 2015 and 2020. The vacuum grease market size is estimated to reach 64.8 thousand tons by 2020, signifying a CAGR of 5.3% between 2015 and 2020. The global vacuum grease market, along with its applications, showed a high growth in the past few years …
- Comprehensive NGN PackageComprehensive Next Generation Network (NGN) Package - Next Generation Networks (NGN) promises a high quality end-user experience. Telecommunications service providers expect the NGN framework to provide them with tools that would ensure customer loyalty. However, the path towards achieving the ideal NGN is fraught with formidable challenges. The most critical challenge confronting operators is opt …
- モバイルNAND型フラッシュメモリの世界市場2016-2020About NAND Flash Memory NAND flash memory is a non-volatile storage technology that enables rapid read and write operations in memory cards. The memory cells in NAND flash memory chips are connected in a series that resembles a NAND gate. The series connection consumes less space than a parallel connection, reducing the cost of NAND flash chips. This makes the cost of NAND flash cards reasonable; …
- 世界の食品用潤滑剤市場2015The Global Food Grade Lubricants Industry Report 2015 is a professional and in-depth study on the current state of the Food Grade Lubricants industry. The report provides a basic overview of the industry including definitions, classifications, applications and industry chain structure.The Food Grade Lubricants market analysis is provided for the international markets including development trends, …
- 装甲車両用自動消火システム（AFES）の世界市場2016-2020About Armored Vehicles Automatic Fire Extinguishing Systems In the defense sector, automatic fire extinguishing systems (AFES) are used in armored vehicles to protect the crew from hazards such as improvised explosive device (IED) threats and fuel explosions. They preserve the cabin and engine compartment of the vehicle with the help of sensors, which detects and suppresses fire using extinguishin …
- 在宅健康管理の世界市場：血圧計、心拍計、血糖計、パルスオキシメータ、排卵キット、HIV検査、ECG、EKG、ネブライザー、補聴器、歩数計、車いす、医療サービス、遠隔医療The home healthcare market is poised to reach USD 349.8 billion by 2020 from USD 227.5 billion in 2015, growing at a CAGR of 9.0% from 2015 to 2020. This market is categorized on the basis of products, services, software, telehealth, and region. The home telehealth market is expected to grow at the highest CAGR in the coming five years. Major factors contributing to the growth of the global home h …
- B型肝炎ウイルス（HPV）治療市場：アメリカの治療薬市場Hepatitis B Virus (HBV) Therapeutics - US Drug Forecast and Market Analysis to 2024 Summary Chronic hepatitis B virus (HBV) infection is a serious chronic liver disease caused by the failure of viral clearance following acute HBV infection. Despite the availability of effective prophylactic vaccines, the disease remains a serious global health concern, with estimated over 350 million people worldw …
