【レポートの概要（一部）】
Table of Contents
1 Introduction (Page No. – 16)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Year
1.4 Currency
1.5 Package Size
1.6 Stakeholders
2 Research Methodology (Page No. – 20)
2.1 Market Size Estimation
2.2 Market Crackdown and Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data Taken From Secondary Sources
2.3.2 Key Data Taken From Primary Sources
2.3.3 Assumptions
2.3.4 Key Industry Insights
3 Executive Summary (Page No. – 29)
4 Premium Insights (Page No. – 35)
4.1 Attractive Market Opportunities in MADP Market
4.2 MADP Market – Top Three Industry Verticals
4.3 Global MADP Market
4.4 MADP Market Potential
4.5 MADP User Type Market (2019)
4.6 MADP Regional Market
4.7 Industry Vertical Growth Matrix
4.8 Lifecycle Analysis, By Region 2014
5 Market Overview (Page No. – 42)
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 MADP Market Size, By Deployment Type
5.3.2 MADP Market Size, By User Type
5.3.3 MADP Market Size, By Industry Vertical
5.3.4 MADP Market Size, By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Increasing Number of Commercial Mobile Devices
5.4.1.2 Emergence of Cloud Based Technology
5.4.1.3 Rising Demand Among Enterprises for Mobile Apps
5.4.2 Restraints
5.4.2.1 Rising Costs and Technical Difficulties
5.4.2.2 Increasing Importance of Security
5.4.3 Opportunities
5.4.3.1 Implementation of Reliable Development Practices
5.4.3.2 Growing Demand for Departmental Collaboration
5.4.3.3 Better Management of Applications on Different Platforms
5.4.4 Challenges
5.4.4.1 Constantly Checking for Uniformity Across Platform
5.4.4.2 Maintaining Back-End Integration
5.4.5 Burning Issue
5.4.5.1 Drastic Fall in the Usage of Native Apps
5.5 Standards
5.5.1 Introduction
5.5.2 Federal Information Processing Standard (FIPS)
5.5.3 Federal Information Security Management Act (FISMA)
6 Industry Trends (Page No. – 54)
6.1 Introduction
6.2 Value Chain Analysis
6.3 Pest Analysis
6.3.1 Political Factors
6.3.2 Economic Factors
6.3.3 Social Factors
6.3.4 Technological Factors
6.4 Porter’s Five Forces Analysis
6.4.1 Threat From New Entrants
6.4.2 Threat From Substitutes
6.4.3 Bargaining Power of Suppliers
6.4.4 Bargaining Power of Buyers
6.4.5 Intensity of Competitive Rivarly
7 Global Mobile Application Development Platform Market Analysis, By Deployment Type (Page No. – 63)
7.1 Introduction
7.2 Cloud
7.3 On-Premises
8 Global Mobile Application Development Platform Market Analysis, By User Type (Page No. – 73)
8.1 Introduction
8.2 SMBS
8.3 Large Enterprises
9 Global Mobile Application Development Platform Market Analysis, By Industry Vertical (Page No. – 83)
9.1 Introduction
9.2 BFSI
9.3 Healthcare
9.4 Retail
9.5 Transportation and Logistics
9.6 Media and Entertainment
9.7 Telecom and It
9.8 Construction
9.9 Education
9.10 Manufacturing
9.11 Others
10 Geographic Analysis (Page No. – 107)
10.1 Introduction
10.2 North America
10.3 Europe
10.4 Asia-Pacific
10.5 Middle East and Africa
10.6 Latin America
11 Competitive Landscape (Page No. – 127)
11.1 Overview
11.2 Competitive Situation and Trends
11.2.1 New Product Launches
11.2.2 Agreements, Partnerships, and Collaborations, 2012-2014
11.2.3 Mergers and Acquisitions
11.2.4 Expansion
11.2.5 Venture Captial (VC) Funding
12 Company Profiles (Page No. – 140)
12.1 Introduction
12.2 SAP AG
12.2.1 Business Overview
12.2.2 Products and Services
12.2.3 Key Strategies
12.2.4 Recent Developments
12.2.5 SWOT Analysis
12.2.6 MNM View
12.3 IBM Corporation
12.3.1 Business Overview
12.3.2 Products and Services
12.3.3 Key Strategies
12.3.4 Recent Developments
12.3.5 SWOT Analysis
12.3.6 MNM View
12.4 Oracle Corporation
12.4.1 Business Overview
12.4.2 Products and Services
12.4.3 Key Strategies
12.4.4 Recent Developments
12.4.5 SWOT Analysis
12.4.6 MNM View
12.5 Kony
12.5.1 Business Overview
12.5.2 Products and Services
12.5.3 Key Strategies
12.5.4 Recent Developments
12.5.5 MNM View
12.6 Microsoft Corporation
12.6.1 Business Overview
12.6.2 Products and Services
12.6.3 Key Strategies
12.6.4 Recent Developments
12.6.5 SWOT Analysis
12.6.6 MNM View
12.7 Verivo Software
12.7.1 Business Overview
12.7.2 Products and Services
12.7.3 Key Strategies
12.7.4 Recent Developments
12.7.5 MNM View
12.8 Salesforce.Com
12.8.1 Business Overview
12.8.2 Products and Services
12.8.3 Key Strategies
12.8.4 Recent Developments
12.8.5 SWOT Analysis
12.8.6 MNM View
12.9 Appcelerator
12.9.1 Business Overview
12.9.2 Products and Services
12.9.3 Key Strategies
12.9.4 Recent Developments
12.9.5 MNM View
12.10 Hewlett Packard
12.10.1 Business Overview
12.10.2 Products and Services
12.10.3 Key Strategies
12.10.4 Recent Developments
12.10.5 MNM View
12.11 Microstrategy
12.11.1 Business Overview
12.11.2 Products and Services
12.11.3 Key Strategies
12.11.4 Recent Developments
12.11.5 MNM View
13 Appendix (Page No. – 172)
13.1 Discussion Guide
13.2 Introducing RT: Real Time Market Intelligence
13.3 Available Customizations
13.4 Related Reports
【レポート販売概要】
■ タイトル：モバイルアプリケーション開発プラットフォームの世界市場■ 英文：Mobile Application Development Platform Market by Deployment (Cloud, On-Premise), by End User Type (SMBs, Large Enterprise), by Industry Verticals, by Region (NA, EU, APAC, MEA, LA) – Global Forecast to 2019
■ 発行日：2015年1月26日
■ 調査会社：MarketsandMarkets
■ 商品コード：MAM-TC-3108
■ 調査対象地域：グローバル
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