【レポートの概要（一部）】
TABLE OF CONTENTS
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 REPORT DESCRIPTION
1.3 MARKETS COVERED
1.3.1 MONETARY CHAIN
1.4 STAKEHOLDERS
1.5 REPORT ASSUMPTIONS
1.5.1 GENERAL ASSUMPTIONS
1.5.2 REPORT ASSUMPTIONS
1.6 RESEARCH METHODOLOGY
1.6.1 MARKET SIZE
1.6.2 MARKET CRACK DOWN AND DATA TRIANGULATION
1.6.3 KEY DATA FROM SECONDARY SOURCES
1.6.4 KEY DATA FROM PRIMARY SOURCES
1.6.5 LIST OF COMPANIES COVERED DURING THE REPORT
2 EXECUTIVE SUMMARY
2.1 INTRODUCTION
2.2 SYNOPSIS
3 COVER STORY
4 MARKET OVERVIEW
4.1 EVOLUTION OF NFC SYSTEM
4.2 NFC MARKET SEGMENTATION
4.3 INDUSTRY LIFECYCLE
4.4 PRICE TRENDS IN NFC MARKET
4.5 COMPARISION OF NFC WITH OTHER WIRELESS TECHNOLOGIES
4.5.1 BLUETOOTH
4.5.2 WI-FI
4.5.3 WIMAX
4.5.4 GSM
4.6 NFC STANDARDS
4.7 NFC USAGE
4.7.1 GSMA
4.7.2 STORE LOGISTICS AND PAYMENT (STOLPAN)
4.8 EMERGING TRENDS IN NEAR FIELD COMMUNICATION MARKET
5 MARKET ANALYSIS
5.1 MARKET DYNAMICS
5.1.1 DRIVER
5.1.1.1 Adoption of smart home appliances and smart healthcare services
5.1.1.2 Emerging trend of mobile commerce
5.1.1.3 Enhanced user experience and trust amongst contactless card technologies
5.1.1.4 Growth in production of NFC-enabled mobile phones
5.1.1.5 Use of cost effective, small in size, and power efficient element silicon in chips
5.1.2 RESTRAINTS
5.1.2.1 Short range communication
5.1.2.2 Indifference and disputes between key players in the value chain
5.1.2.3 Only Proprietary standards
5.1.3 OPPORTUNITIES
5.1.3.1 Integrated IC supporting NFC, Bluetooth, and Wi-Fi
5.1.3.2 Online and In-store payment in retail
5.1.3.3 Growing need of connectivity between different devices
5.1.4 BURNING ISSUES
5.1.4.1 Lack of consumer awareness
5.1.4.2 Need of intermediaries gateway for mobile payment (not an end-to-end technology)
5.1.5 WINNING IMPERATIVES
5.1.5.1 Innovation in payment methods in emerging economies
5.1.5.2 Strategic coalition across value chain
5.2 PORTER’S FIVE FORCES MODEL
5.2.1 THREAT OF NEW ENTRANTS
5.2.2 THREAT OF SUBSTITUTES
5.2.3 SUPPLIER’S BARGAINING POWER
5.2.4 BUYER’S BARGAINING POWER
5.2.5 DEGREE OF COMPETITION
5.3 VALUE CHAIN ANALYSIS
5.3.1 NFC EQUIPMENT
5.3.2 MOBILE PHONE (SMARTPHONE)
5.3.3 TELECOM OPERATOR
5.3.4 MOBILE PAYMENT GATEWAY/TRUSTED SERVICE MANAGERS
5.3.5 BANK/CREDIT CARD (COMPANY)
6 TECHNOLOGY
6.1 INTRODUCTION
6.2 MODES OF OPERATION IN NFC
6.2.1 CARD EMULATION
6.2.2 READER EMULATION
6.2.3 PEER-TO-PEER
7 PRODUCTS MARKET
7.1 INTRODUCTION
7.2 NON-AUXILIARY PRODUCTS
7.2.1 NFC IC/CHIPS
7.2.2 NFC TAGS
7.2.3 NFC READERS
7.3 AUXILIARY PRODUCTS
7.3.1 NFC MICRO SD CARDS
7.3.2 NFC SIM/UICC CARDS
7.3.3 NFC COVERS
8 APPLICATIONS MARKET
8.1 INTRODUCTION
8.2 PAYMENT (TRANSACTION)
8.2.1 MARKET DYNAMICS
8.2.1.1 Drivers
8.2.1.1.1 Need of quick and error free operation in business
8.2.1.1.2 Secure money transaction in business
8.2.1.1.3 Reduced time consumption
8.2.1.2 Restraints
8.2.1.2.1 Consumer ignorance and indifference regarding the NFC technology
8.2.1.2.2 Underdeveloped Point of Sales (POS) infrastructure
8.2.1.3 Opportunities
8.2.1.3.1 Growth in the retail sector
8.2.1.3.2 Adoption of NFC technology in PC/laptop market
8.2.2 PEER-TO-PEER
8.2.3 RETAIL
8.2.3.1 Mobile commerce/Online payment/Banking
8.2.3.2 Point of Sale
8.3 TRANSPORTATION
8.3.1 MARKET DYNAMICS
8.3.1.1 Drivers
8.3.1.1.1 Growing trend of cashless payment
8.3.1.1.2 Very reliable technology
8.3.1.2 Restraints
8.3.1.2.1 Uncertainty regarding the proper usage of the technology
8.3.1.3 Opportunities
8.3.1.3.1 Growing air-traffic and usage of e-ticket
8.3.2 RAIL, METRO, AND BUS TICKETS
8.3.3 AIRLINE TICKETS & BOARDING PASSES
8.3.3.1 Passenger check-in
8.3.3.2 Baggage check-in
8.4 BOOKING
8.4.1 MARKET DYNAMICS
8.4.1.1 Drivers
8.4.1.1.1 Replacement of old technology
8.4.1.2 Restraints
8.4.1.2.1 Secure data transfer
8.4.1.3 Opportunities
8.4.1.3.1 Utilization of NFC in the healthcare segment
8.4.2 TAXI/CAB
8.4.3 HOTEL
8.4.4 ENTERTAINMENT & EVENTS
8.5 DATA SHARING
8.5.1 MARKET DYNAMICS
8.5.1.1 Drivers
8.5.1.1.1 Growing trend of social networking
8.5.1.1.2 Selective branding only for potential customers
8.5.1.2 Restraints
8.5.1.2.1 Limited storage capacity in NFC tags
8.5.2 SOCIAL NETWORKING
8.5.3 DOWNLOAD/SHARING (MUSIC, GAMES, AND APPLICATIONS)
8.6 SERVICE
8.6.1 MARKET DYNAMICS
8.6.1.1 Drivers
8.6.1.1.1 Spontaneous buying nature of customers
8.6.1.2 Restraints
8.6.1.2.1 Safety of smart posters
8.6.2 IDENTIFICATION
8.6.3 LOYALTY – MEMBERSHIPS
8.6.4 SMART ADVERTISEMENT/SMART POSTERS
8.7 ACCESS CONTROL
8.7.1 MARKET DYNAMICS
8.7.1.1 Drivers
8.7.1.1.1 Acceptance of keyless access
8.7.1.2 Restraints
8.7.1.2.1 Lack of trust regarding technology among the users
8.7.2 PHYSICAL ACCESS
8.7.3 TIME & ATTENDANCE
8.8 NFC IN HEALTHCARE
8.8.1 MARKET DYNAMICS
8.8.1.1 Drivers
8.8.1.1.1 Rising number of players in NFC healthcare space
8.8.1.1.2 Increasing shipments of NFC-enabled smart phones
8.8.1.1.3 Government support for implementation of NFC
8.8.1.2 Restraints
8.8.1.2.1 Short data transmission range and low operational speed
8.8.1.2.2 Limited awareness of NFC
8.8.1.3 Opportunities
8.8.1.3.1 Privacy and Data Security
8.8.2 PHARMACEUTICALS & BIOTECH
8.8.3 MEDICAL DEVICES
8.8.3.1 Patient monitoring
8.8.3.2 Medical Imaging
8.8.3.3 Medical Implants
8.8.4 HOSPITALS
8.8.5 NFC TAG APPLICATIONS
8.8.6 NFC TAG TYPES
8.8.7 MARKET DYNAMICS
8.8.7.1 Drivers
8.8.7.1.1 Easy to use
8.8.7.1.2 To facilitate easy way of communication
8.8.7.1.3 Best customer satisfaction
8.8.7.2 Restraints
8.8.7.2.1 Security to smart poster tag located in public places
8.8.7.2.2 Environmental malicious threats
8.8.7.3 Opportunities
8.8.7.3.1 At airports for efficient handling of baggage
8.8.7.3.2 Control of home automation system with NFC tags
8.8.8 NFC TAG APPLICATIONS
8.8.9 NON-PAYMENT
8.8.10 INFOTAINMENT
8.8.11 SMART ADVERTISEMENT
8.8.12 CHECK-IN (ACCESS CONTROL/PHYSICAL ACCESS)
9 GEOGRAPHIC ANALYSIS
9.1 INTRODUCTION
9.2 AMERICAS
9.2.1 NORTH AMERICA
9.2.1.1 U.S.
9.2.1.2 Canada
9.2.1.3 Mexico
9.2.2 SOUTH AMERICA
9.3 EUROPE
9.3.1 U.K.
9.3.2 GERMANY
9.3.3 FRANCE
9.3.4 ITALY
9.3.5 REST OF EUROPE
9.4 ASIA-PACIFIC
9.4.1 JAPAN
9.4.2 SOUTH KOREA
9.4.3 CHINA
9.4.4 INDIA
9.5 REST OF THE WORLD
10 COMPETITIVE LANDSCAPE
10.1 INTRODUCTION
10.2 KEY GROWTH STRATEGIES
10.3 COMPETITIVE ANALYSIS
10.3.1 LEADING MARKET PLAYERS
10.3.2 NEW PRODUCT DEVELOPMENT
10.3.3 PARTNERSHIP/CONTRACT/AGREEMENT AND JOINT-VENTURES
10.3.4 MERGERS AND ACQUISITION
10.3.5 CONTRACTS & AWARDS
11 COMPANY PROFILES
(Overview, Products and Services, Financials, Strategy & Development)*
11.1 BROADCOM CORP
11.2 GEMALTO NV
11.3 HUAWEI TECHNOLOGIES CO. LTD
11.4 INFINEON TECHNOLOGIES AG
11.5 INSIDE SECURE
11.6 MEDIATEK INC.
11.7 NXP SEMICONDUCTORS
11.8 RENESAS ELECTRONICS CORP.
11.9 SAMSUNG ELECTRONICS CO. LTD.
11.10 ST MICROELECTRONICS N.V
11.11 TEXAS INSTRUMENTS
*Details on Overview, Products and Services, Financials, Strategy & Development might not be Captured in case of Unlisted Companies.
【レポート販売概要】
■ タイトル：世界のNFC（近距離無線通信）市場予測：NFCチップ、NFCタグ、NFCリーダー■ 英文：Near Field Communication (NFC) Market by Product (IC/Chips, Tags, Readers, and Auxiliary), Application (Payment, Transportation, Booking, Data Sharing, Service, Access Control, Health Care, and Tag applications) & by Geography - Global Forecasts to 2022
■ 発行日：2014年6月
■ 調査会社：MarketsandMarkets
■ 商品コード：MAM-SE-2555
■ 調査対象地域：グローバル
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