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TABLE OF CONTENTS

1 INTRODUCTION 16
1.1 OBJECTIVES OF THE STUDY 16
1.2 MARKET DEFINITION 16
1.3 MARKET SCOPE 17
1.3.1 MARKETS COVERED 17
1.3.1.1 Regional Scope 17
1.3.2 YEARS CONSIDERED FOR THE STUDY 18
1.4 CURRENCY 18
1.5 PACKAGE SIZE 18
1.6 STAKE HOLDERS 18

2 RESEARCH METHODOLOGY 19
2.1 RESEARCH DATA 19
2.1.1 SECONDARY DATA 20
2.1.1.1 Key data from secondary sources 20
2.1.2 PRIMARY DATA 20
2.1.2.1 Key data from primary sources 21
2.2 MARKET SIZE ESTIMATION 22
2.2.1 TOP-DOWN APPROACH 22
2.2.2 BOTTOM-UP APPROACH 23
2.3 MARKET BREAKDOWN & DATA TRIANGULATION 24
2.4 RESEARCH ASSUMPTIONS 25
2.5 RESEARCH LIMITATIONS 25

3 EXECUTIVE SUMMARY 26

4 PREMIUM INSIGHTS 30
4.1 UPCOMING OPPORTUNITIES IN BIO PLASTICIZERS MARKET 30
4.2 MAJOR TYPES OF BIO PLASTICIZERS 31
4.3 BIO PLASTICIZERS MARKET IN APAC 32
4.4 U.S. DOMINATES THE BIO PLASTICIZERS MARKET 33
4.5 BIO PLASTICIZERS MARKET: DEVELOPED VS. DEVELOPING NATIONS 34
4.6 BIO PLASTICIZERS MARKET, BY APPLICATION, 2014–2020 34
4.7 LIFECYCLE ANALYSIS, BY REGION 35

5 MARKET OVERVIEW 36
5.1 INTRODUCTION 37
5.2 MARKET SEGMENTATION 37
5.3 MARKET DYNAMICS 38
5.3.1 DRIVERS 38
5.3.1.1 Stringent norms & regulations to drive the market 38
5.3.1.2 Increasing demand for PVC 39
5.3.2 RESTRAINTS 40
5.3.2.1 COMPARATIVELY HIGHER COST 40
5.3.3 OPPORTUNITIES 41
5.3.3.1 Growing demand in apac countries 41
5.3.3.2 Bio plasticizers help in reducing carbon footprint 41
5.3.4 CHALLENGE 42
5.3.4.1 Development of high phthalates & non-phthalates 42

6 INDUSTRY TRENDS 43
6.1 INTRODUCTION 43
6.2 VALUE CHAIN ANALYSIS 43
6.3 PRICE & COST ANALYSIS 44
6.4 PORTER’S FIVE FORCES ANALYSIS 46
6.4.1 BARGAINING POWER OF SUPPLIERS 46
6.4.2 THREAT OF SUBSTITUTES 47
6.4.3 BARGAINING POWER OF BUYERS 47
6.4.4 THREAT OF NEW ENTRANTS 48
6.4.5 INTENSITY OF RIVALRY 48

7 BIO PLASTICIZERS MARKET, BY TYPE 49
7.1 INTRODUCTION 50
7.2 EPOXIDIZED SOYBEAN OIL (ESBO) 52
7.3 CASTOR OIL-BASED PLASTICIZERS 53
7.4 CITRATES 55
7.5 SUCCINIC ACID 57
7.6 OTHERS 60

8 BIO PLASTICIZERS MARKET, BY APPLICATION 62
8.1 INTRODUCTION 63
8.2 PACKAGING MATERIALS 64
8.3 MEDICAL DEVICES 66
8.4 CONSUMER GOODS 68
8.5 WIRES & CABLES 70
8.6 BUILDING & CONSTRUCTION 72
8.7 OTHERS 74
 
9 BIO PLASTICIZERS MARKET, BY REGION 76
9.1 INTRODUCTION 77
9.2 NORTH AMERICA 80
9.2.1 U.S. 84
9.2.2 CANADA 87
9.2.3 MEXICO 89
9.3 EUROPE 91
9.3.1 GERMANY 94
9.3.2 FRANCE 96
9.3.3 U.K. 98
9.3.4 ITALY 100
9.3.5 OTHERS 102
9.4 ASIA-PACIFIC 105
9.4.1 CHINA 109
9.4.2 JAPAN 111
9.4.3 SOUTH KOREA 113
9.4.4 INDIA 115
9.4.5 OTHERS 118
9.5 REST OF THE WORLD (ROW) 121
9.5.1 BRAZIL 124
9.5.2 ARGENTINA 126
9.5.3 OTHERS 128

10 COMPETITIVE LANDSCAPE 130
10.1 OVERVIEW 130
10.2 AGREEMENTS & COLLABORATIONS: THE MOST POPULAR GROWTH STRATEGY 131
10.3 MYRIANT CORPORATION, DOW CHEMICAL COMPANY & VERTELLUS SPECIALTIES ARE THE MOST ACTIVE PARTICIPANTS, 2011–2015 133
10.4 COMPETITIVE SITUATION & TRENDS 133
10.4.1 AGREEMENTS, PARTNERSHIPS, COLLABORATIONS & JOINT VENTURES 134
10.4.2 NEW PRODUCT LAUNCHES 134
10.4.3 EXPANSIONS 135
10.4.4 MERGERS & ACQUISTIONS 136
 
11 COMPANY PROFILES 137
(Overview, Financial*, Products & Services, Strategy, and Developments)
11.1 INTRODUCTION 137
11.2 DOW CHEMICAL COMPANY 138
11.3 EVONIK INDUSTRIES 141
11.4 SOLVAY S.A. 144
11.5 LANXESS AG 146
11.6 POLYONE CORPORATION 148
11.7 BIOAMBER INC. 151
11.8 DANISCO US INC. 153
11.9 EMERY OLEOCHEMICALS LLC 155
11.10 MATRICA SPA 157
11.11 MYRIANT CORPORATION 159
11.12 VERTELLUS SPECIALTIES INC. 161
*Details might not be captured in case of unlisted companies

12 APPENDIX 163
12.1 INSIGHTS OF INDUSTRY EXPERTS 163
12.2 MARKET DEVELOPMENTS 164
12.2.1 AGREEMENTS, PARTNERSHIPS, COLLABORATIONS & JOINT VENTURES 164
12.2.2 NEW PRODUCT LAUNCHES 165
12.3 DISCUSSION GUIDE 167
12.4 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 173
12.5 RELATED REPORTS 174