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TABLE OF CONTENTS

1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 14
1.3 MARKET SCOPE 15
1.3.1 MARKETS COVERED 15
1.3.2 YEARS CONSIDERED IN THE STUDY 16
1.4 CURRENCY AND PRICING 16
1.5 LIMITATIONS 16
1.6 STAKEHOLDERS 16

2 RESEARCH METHODOLOGY 17
2.1 RESEARCH APPROACH 17
2.2 MARKET SIZE ESTIMATION 19
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 21
2.4 MARKET SHARE ESTIMATION 22
2.5 KEY DATA FROM SECONDARY SOURCES 22
2.6 KEY DATA FROM PRIMARY SOURCES 23
2.6.1 KEY INDUSTRY INSIGHTS 24
2.7 ASSUMPTIONS FOR THE STUDY 24

3 EXECUTIVE SUMMARY 25

4 PREMIUM INSIGHTS 29
4.1 GROWTH POTENTIAL OF THE ANIMAL GENETICS MARKET 29
4.2 ASIA-PACIFIC ANIMAL GENETICS MARKET 30
4.3 ANIMAL GENETICS MARKET: GEOGRAPHIC GROWTH OPPORTUNITIES 31
4.4 EUROPE TO DOMINATE THE ANIMAL GENETICS MARKET DURING THE FORECAST PERIOD 32
4.5 ANIMAL GENETICS MARKET: DEVELOPED VS. DEVELOPING COUNTRIES 33
4.6 ANIMAL GENETICS TESTING SERVICES MARKET, BY TYPE: GEOGRAPHIC MIX 33

5 MARKET OVERVIEW 34
5.1 INTRODUCTION 35
5.2 MARKET SEGMENTATION 35
5.2.1 ANIMAL GENETICS MARKET, BY PRODUCT 35
5.2.2 ANIMAL GENETIC TESTING SERVICES MARKET, BY TYPE 36
 
5.3 MARKET DYNAMICS 36
5.3.1 MARKET DRIVERS 37
5.3.1.1 Rising demand for animal food products 38
5.3.1.2 Rising global population and rapid urbanization 39
5.3.1.3 Growing focus on identifying superior breeds 39
5.3.1.4 Increasing disposable incomes in developing countries 40
5.3.2 MARKET RESTRAINTS 40
5.3.2.1 Shift towards a vegetarian diet 41
5.3.2.2 Shortage of skilled professionals in veterinary research 41
5.3.3 MARKET OPPORTUNITIES 42
5.3.3.1 Untapped market potential in developing countries 42
5.3.3.2 Innovation in phenotype services 43
5.3.4 MARKET CHALLENGES 43
5.3.4.1 Need of specific breeding programs for breeds having inferior economic performance 44
5.3.4.2 Economic sustainability in local breeds 44

6 INDUSTRY INSIGHTS 45
6.1 INTRODUCTION 45
6.2 INDUSTRY TRENDS 45
6.2.1 GROWING R&D INVESTMENTS AND GOVERNMENT FUNDING 46
6.2.2 GROWING NUMBER OF RESEARCH COLLABORATIONS 46
6.2.3 GROWING ANIMAL GENETICS MARKET IN CHINA 47
6.3 STRATEGIC BENCHMARKING 48
6.3.1 INCREASING NUMBER OF AGREEMENTS, COLLABORATIONS AND PARTNERSHIPS, AND ACQUISITIONS TO DRIVE MARKET 48
6.4 SPECIES PRIORITIES AND BREEDING OBJECTIVES, BY REGION 49
6.5 UTILIZATION OF VARIOUS GENETIC TECHNOLOGIES, BY REGION 51

7 ANIMAL GENETICS MARKET, BY PRODUCT 52
7.1 INTRODUCTION 53
7.2 LIVE ANIMALS 55
7.2.1 POULTRY 57
7.2.2 PORCINE 58
7.2.3 BOVINE 59
7.2.4 CANINE 60
7.2.5 OTHERS 61
7.3 GENETIC MATERIAL 62
7.3.1 SEMEN 64
7.3.2 EMBRYO 65
 
8 GLOBAL ANIMAL GENETIC TESTING SERVICES MARKET, BY TYPE 66
8.1 INTRODUCTION 67
8.2 GENETIC TRAIT TESTS 69
8.3 GENETIC DISEASE TESTS 70
8.4 DNA TYPING 72
8.5 OTHERS 73

9 ANIMAL GENETICS MARKET, BY REGION 75
9.1 INTRODUCTION 76
9.2 EUROPE 78
9.2.1 FRANCE 82
9.2.2 SPAIN 84
9.2.3 U.K. 86
9.2.4 GERMANY 88
9.2.5 ITALY 90
9.2.6 REST OF EUROPE 92
9.3 NORTH AMERICA 94
9.3.1 U.S. 97
9.3.2 CANADA 99
9.4 ASIA-PACIFIC 101
9.4.1 CHINA 105
9.4.2 JAPAN 107
9.4.3 INDIA 109
9.4.4 REST OF APAC 111
9.5 REST OF THE WORLD (ROW) 113
9.5.1 LATIN AMERICA 115
9.5.2 MIDDLE EAST & AFRICA 117

10 COMPETITIVE LANDSCAPE 120
10.1 INTRODUCTION 120
10.2 MARKET SHARE ANALYSIS 121
10.2.1 GLOBAL ANIMAL GENETICS PRODUCTS MARKET 121
10.2.2 GLOBAL ANIMAL GENETICS TESTING SERVICES MARKET 122
10.3 COMPETITIVE SITUATION AND TRENDS 123
10.3.1 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS 124
10.3.2 MERGERS AND ACQUISITIONS 125
10.3.3 EXPANSIONS 126
10.3.4 NEW PRODUCT LAUNCHES 126
10.3.5 OTHER DEVELOPMENTS 127
 
11 COMPANY PROFILES 128
11.1 INTRODUCTION 128
11.2 GENUS PLC 129
11.2.1 BUSINESS OVERVIEW 129
11.2.2 COMPANY SNAPSHOT: GENUS PLC 129
11.2.3 PRODUCT PORTFOLIO 130
11.2.4 KEY STRATEGY 130
11.2.5 RECENT DEVELOPMENTS 131
11.3 EW GROUP GMBH 132
11.3.1 BUSINESS OVERVIEW 132
11.3.2 PRODUCT PORTFOLIO 132
11.3.3 KEY STRATEGY 133
11.3.4 RECENT DEVELOPMENTS 134
11.4 HENDRIX GENETICS 135
11.4.1 BUSINESS OVERVIEW 135
11.4.2 PRODUCT PORTFOLIO 135
11.4.3 KEY STRATEGY 136
11.4.4 RECENT DEVELOPMENTS 136
11.5 GROUPE GRIMAUD 137
11.5.1 BUSINESS OVERVIEW 137
11.5.2 PRODUCT PORTFOLIO 137
11.5.3 KEY STRATEGY 138
11.5.4 RECENT DEVELOPMENTS 139
11.6 CRV HOLDING B.V. 140
11.6.1 BUSINESS OVERVIEW 140
11.6.2 COMPANY SNAPSHOT: CRV HOLDING B.V. 140
11.6.3 PRODUCT PORTFOLIO 141
11.6.4 KEY STRATEGY 141
11.6.5 RECENT DEVELOPMENTS 141
11.7 ALTA GENETICS INC. 142
11.7.1 BUSINESS OVERVIEW 142
11.7.2 PRODUCT PORTFOLIO 142
11.7.3 KEY STRATEGY 142
11.8 NEOGEN CORPORATION 143
11.8.1 BUSINESS OVERVIEW 143
11.8.2 COMPANY SNAPSHOT: NEOGEN CORPORATION 143
11.8.3 PRODUCT PORTFOLIO 144
11.8.4 KEY STRATEGY 144
11.8.5 RECENT DEVELOPMENTS 144
 
11.9 ZOETIS 145
11.9.1 BUSINESS OVERVIEW 145
11.9.2 COMPANY SNAPSHOT: ZOETIS 145
11.9.3 PRODUCT PORTFOLIO 146
11.9.4 KEY STRATEGY 146
11.10 VETGEN 147
11.10.1 BUSINESS OVERVIEW 147
11.10.2 TESTING SERVICES PORTFOLIO 147
11.10.3 KEY STRATEGY 147
11.11 ANIMAL GENETIC INC. 148
11.11.1 BUSINESS OVERVIEW 148
11.11.2 TESTING SERVICES PORTFOLIO 148
11.11.3 KEY STRATEGY 148
11.12 HARLAN LABORATORIES, INC. (HUNTINGDON LIFE SCIENCES) 149
11.12.1 BUSINESS OVERVIEW 149
11.12.2 SERVICES PORTFOLIO 149
11.12.3 KEY STRATEGY 150
11.12.4 RECENT DEVELOPMENTS 150

12 APPENDIX 151
12.1 INSIGHTS OF INDUSTRY EXPERTS 151
12.2 DISCUSSION GUIDE 152
12.3 RECENT DEVELOPMENTS, 2011–2015 156
12.4 AVAILABLE CUSTOMIZATIONS 156
12.5 INTRODUCTION RT: REAL-TIME MARKET INTELLIGENCE 157
12.6 RELATED REPORTS 158