【レポートの概要（一部）】
Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
• Definitions
• Market size calculation and segmentation
• Application segments
• End-user segments
• Geographical segmentation
• Vendor segmentation
• Common currency conversion rates
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
• History
PART 05: Technology landscape
• Technology life cycle
PART 06: Mobile AR value chain
PART 07: Market size and forecast
• Potential average revenue per user (ARPU)
• Five forces analysis
PART 08: Market segmentation by application
PART 09: Market segmentation by end-user
• Enterprise
• Consumer
PART 10: Geographical segmentation
• Mobile AR market in EMEA
• Mobile AR market in Americas
• Mobile AR market in APAC
PART 11: Market drivers
• Increasing dependence on apps and proliferation of AR apps for numerous activities
• Use of AR technology to make advertising more effective
• Adoption of crowdfunding strategy
• Growing smartphone and tablet market in APAC
• Growing awareness of AR technology
PART 12: Impact of drivers
PART 13: Market challenges
• Hardware limitations
• Lack of content
• Stringent government regulations
• Lack of interoperability across mobile platforms
PART 14: Impact of drivers and challenges
PART 15: Market trends
• Partnership with mobile AR content creator
• Emergence of depth-sensing cameras
• Availability of pico projectors
PART 16: Vendor landscape
• Competitive scenario
• Major vendors
• Other prominent vendors
PART 17: Appendix
• List of abbreviations
[List of Exhibits]
Exhibit 01: Major countries covered
Exhibit 02: Major vendors in global mobile AR market
Exhibit 03: Technology life cycle
Exhibit 04: Mobile AR value chain
Exhibit 05: Global mobile AR market 2016-2021 ($ billions)
Exhibit 06: Average revenue generated per user 2015-2021 ($)
Exhibit 07: Five forces analysis
Exhibit 08: Global mobile AR market by application 2016-2021 (% share)
Exhibit 09: Global mobile AR market by application ($ billions)
Exhibit 10: Global mobile AR market by end-user segmentation 2017-2021
Exhibit 11: Global mobile AR market in enterprise segment 2016-2021 ($ billions)
Exhibit 12: Global mobile AR market in consumer segment 2016-2021 ($ billions)
Exhibit 13: Global mobile AR market by geography 2016-2021
Exhibit 14: Geographical revenue trend-line 2016-2021 ($ billions)
Exhibit 15: Mobile AR market in EMEA 2016-2021 ($ billions)
Exhibit 16: Mobile AR market in Americas 2016-2021 ($ billions)
Exhibit 17: Mobile AR market in APAC 2016-2021 ($ billions)
Exhibit 18: Mobile app market forecast region wise 2016 (%)
Exhibit 19: Mobile app market forecast region wise 2021 (% share)
Exhibit 20: Global and APAC smartphones market comparison 2016-2021 (millions of units)
Exhibit 21: Global and APAC tablets market comparison 2016-2021 (millions of units)
Exhibit 22: Impact of drivers
Exhibit 23: Impact of drivers and challenges
Exhibit 24: Competitive scenario
Exhibit 25: Other prominent vendors
【レポート販売概要】
■ タイトル：モバイルARの世界市場2017-2021■ 英文：Global Mobile Augmented Reality Market 2017-2021
■ 発行日：2017年1月20日
■ 調査会社：Technavio
■ 商品コード：IRTNTR11660
■ 調査対象地域：グローバル
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