【レポートの概要（一部）】
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Segments included in the report
• Customer segments
• Base year
• Vendor segmentation
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Industry overview
• Comparison between online and offline advertisements
PART 06: Market landscape
• Market size and forecast
• Five forces analysis
PART 07: Market segmentation by type
• Global internet advertisement market by type
• Global internet advertisement market by search ads
• Global internet advertisement market by mobile ads
• Global internet advertisement market by banner ads
• Global internet advertisement market by digital video ads
• Global internet advertising market by others
PART 08: Global internet advertisement market by industry
• Global internet advertisement market by industry
PART 09: Geographical segmentation
• Global internet advertisement market by region
• Internet advertisement market in EMEA
• Internet advertisement market in APAC
• Internet advertisement market in Americas
PART 10: Key leading countries
PART 11: Buying criteria
PART 12: Market drivers
• Higher brand recalling capability
• Growth in mobile internet advertisement
PART 13: Impact of drivers
PART 14: Market challenges
• Complexity in integration
• Intense competition and varying consumer interests
PART 15: Impact of drivers and challenges
PART 16: Market trends
• Increased use of social media for advertisement
• Accelerated M&A activities in online advertising
PART 17: Vendor Landscape
• Competitive scenario
• Key Vendors
• Other prominent vendors
PART 18: Appendix
• List of abbreviation
PART 19: Explore Technavio
[List of Exhibits]
Exhibit 01: Product offerings
Exhibit 02: Comparison between online and offline advertisements
Exhibit 03: Global internet advertisement market 2015-2020 ($ billions)
Exhibit 04: Five forces analysis
Exhibit 05: Global internet advertisement market by type: Overview
Exhibit 06: Global internet advertisement market by search ads 2015-2020 ($ billions)
Exhibit 07: Global search ads internet advertisement market by vendors 2013-2015
Exhibit 08: Global internet advertisement market by mobile ads 2015-2020 ($ billions)
Exhibit 09: Global internet advertisement by banner ads 2015-2020 ($ billions)
Exhibit 10: Global internet advertisement market by digital video ads 2015-2020 ($ billions)
Exhibit 11: Global internet advertisement market by others 2015-2020 ($ billions)
Exhibit 12: Global internet advertisement market share by industry 2015
Exhibit 13: Global internet advertisement market by region 2015
Exhibit 14: Internet advertisement market in EMEA 2015-2020 ($ billions)
Exhibit 15: Internet advertisement market in APAC 2015-2020 ($ billions)
Exhibit 16: Internet advertisement market in Americas 2015-2020 ($ billions)
Exhibit 17: Key leading countries by advertisement type 2015
Exhibit 18: Global internet advertisement market: Buying criteria
Exhibit 19: Impact of drivers
Exhibit 20: Impact of drivers and challenges
Exhibit 21: Expected investment in social networking websites for online advertisement 2016
Exhibit 22: M&A in the internet advertisement market
Exhibit 23: Recent developments in Google
【レポート販売概要】
■ タイトル：インターネット広告の世界市場：検索広告、モバイル広告、バナー広告、デジタルビデオ広告■ 英文：Global Internet Advertisement Market 2016-2020
■ 発行日：2016年8月23日
■ 調査会社：Technavio
■ 商品コード：IRTNTR9951
■ 調査対象地域：グローバル
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