プロバイオティクスの世界市場予測（～2023年）...市場調査レポートについてご紹介

TABLE OF CONTENTS

1 INTRODUCTION 17
1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 17
1.3 STUDY SCOPE 18
1.4 PERIODIZATION CONSIDERED 19
1.5 CURRENCY CONSIDERED 19
1.6 STAKEHOLDERS 20
2 RESEARCH METHODOLOGY 21
2.1 RESEARCH DATA 21
2.1.1 SECONDARY DATA 22
2.1.2 PRIMARY DATA 22
2.1.2.1 Breakdown of primary interviews 23
2.2 MARKET SIZE ESTIMATION 23
2.3 DATA TRIANGULATION 25
2.4 RESEARCH ASSUMPTIONS 26
2.5 RESEARCH LIMITATIONS 26
3 EXECUTIVE SUMMARY 27
4 PREMIUM INSIGHTS 33
4.1 ATTRACTIVE OPPORTUNITIES IN THE PROBIOTICS MARKET 33
4.2 PROBIOTICS MARKET SIZE, BY REGION 33
4.3 PROBIOTICS MARKET, BY APPLICATION, 2018–2023 34
4.4 PROBIOTICS MARKET SHARE, BY FORM, 2018 VS. 2023 34
4.5 PROBIOTICS MARKET, BY END USER, 2018–2023 35
4.6 PROBIOTICS MARKET, BY INGREDIENT, 2017 35
5 MARKET OVERVIEW 36
5.1 INTRODUCTION 36
5.2 MARKET DYNAMICS 36
5.2.1 DRIVERS 37
5.2.1.1 Health benefits associated with probiotic-fortified foods 37
5.2.1.2 Increasing popularity of probiotic dietary supplements 37
5.2.1.3 Participation of international bodies in the R&D of probiotic products 38
5.2.1.4 Rising health consciousness among consumers 38
5.2.1.5 Technological advancements in probiotic products 39
 
5.2.2 RESTRAINTS 39
5.2.2.1 International quality standards and regulations for probiotic products 39
5.2.2.2 High R&D costs for developing new probiotic strains 40
5.2.3 OPPORTUNITIES 40
5.2.3.1 Probiotics can replace pharmaceutical agents 40
5.2.3.2 Ban on the use of AGPs(antibiotic growth promoters) in feed in the EU 40
5.2.3.3 Increase in demand for probiotics in developed economies 41
5.2.3.4 Rising consumer awareness about value-added products 41
5.2.4 CHALLENGES 41
5.2.4.1 Complexities in integrating probiotics in functional foods 41
6 INDUSTRY TRENDS 42
6.1 INTRODUCTION 42
6.2 SUPPLY CHAIN 42
6.3 PORTER’S FIVE FORCES ANALYSIS 43
6.4 PATENT ANALYSIS 44
7 PROBIOTICS MARKET, BY DISTRIBUTION CHANNEL 46
7.1 INTRODUCTION 46
7.1.1 HYPERMARKETS/SUPERMARKETS 46
7.1.1.1 Expansion of supermarkets, especially in the Asia Pacific region, is expected to create high growth prospects for probiotic manufacturers in the coming years 46
7.1.2 PHARMACIES/DRUGSTORES 46
7.1.2.1 In the US, the demand for dietary supplements is expected to increase amidst the rise in the number of old age population 46
7.1.3 SPECIALTY STORES 47
7.1.3.1 Specialty stores provide a variety of probiotic dietary supplements under one roof. One such example is Nutrilite Digestive Probiotic offered by Amway (US) 47
7.1.4 ONLINE 47
7.1.4.1 Consumers are shifting toward online food shopping trend. Although this trend is still at a nascent stage when compared to online clothes shopping, it is expected to gain consumer interest in the coming years 47
8 PROBIOTICS MARKET, BY INGREDIENT 48
8.1 INTRODUCTION 49
8.2 BACTERIA 52
8.2.1 THE MOST WIDELY CONSUMED BACTERIA STRAINS ARE LACTOBACILLI, BIFIDOBACTERIA, AND STREPTOCOCCUS THERMOPHILUSTHERMOPHILUS, AMONG OTHERS (ENTEROCOCCUS, BACILLUS, AND PEDIOCOCCUS). 52
8.2.2 LACTOBACILLI 53
8.2.2.1 Lactobacillus acidophilus 54
8.2.2.2 Lactobacillus rhamnosus 54
8.2.2.3 Lactobacillus casei 54
8.2.2.4 Lactobacillus reuteri 54
8.2.3 BIFIDOBACTERIUM 55
8.2.4 STREPTOCOCCUS THERMOPHILUS 55
8.3 YEAST 56
8.3.1 PROBIOTICS ARE MICROSCOPIC FUNGI SUCH AS STRAINS OF YEASTS BELONGING TO SACCHAROMYCES CEREVISIAE SPECIES. LIVING MICROORGANISMS ARE WIDELY USED FOR SEVERAL THERAPEUTIC PURPOSES, AND THEIR BENEFICIAL EFFECTS ARE WELL KNOWN 56
8.3.2 SACCHAROMYCES BOULARDII 57
8.3.3 OTHERS 57
9 PROBIOTICS MARKET, BY APPLICATION 58
9.1 INTRODUCTION 59
9.2 FUNCTIONAL FOOD & BEVERAGES 60
9.2.1 DAIRY PRODUCTS 61
9.2.1.1 Probiotics have conventionally been included in dairy products, due to their compatibility with dairy ingredients 61
9.2.2 NON-DAIRY BEVERAGES 62
9.2.2.1 The trend in the US functional food market is changing, as most of the consumers prefer non-dairy probiotic beverages 62
9.2.3 INFANT FORMULA 63
9.2.3.1 A wide range of infant formulas that are fortified with probiotics is widely being introduced in the global market 63
9.2.4 CEREALS 64
9.2.4.1 The global market for Ready-to-eat cereals is saturated in the Western countries, and so the potential developing countries influenced by western eating habits are now considered by the leading companies 64
9.2.5 OTHERS 65
9.3 DIETARY SUPPLEMENTS 66
9.3.1 PEOPLE CONSUME DIETARY SUPPLEMENTS WHEN THEY ARE UNABLE TO FULFILL THE ESSENTIAL NUTRIENT REQUIREMENTS THROUGH THEIR DAILY DIET. DIETARY SUPPLEMENTS ARE ONE OF THE KEY PROBIOTIC APPLICATIONS 66
9.4 FEED 67
9.4.1 THE MARKET FOR PROBIOTICS IN ANIMAL FEED IS HIGHLY AFFECTED BY THE REDUCED RELIANCE ON THERAPEUTIC ANTIBIOTICS TO RETAIN THE ANTIBIOTIC EFFICACY; THIS IS ACCOMPANIED BY THE INCREASED DEMAND FOR QUALITY ANIMAL PRODUCTS 67
10 PROBIOTICS MARKET, BY END USER 69
10.1 INTRODUCTION 70
10.2 HUMAN 72
10.2.1 POPULAR SOURCES OF PROBIOTICS INCLUDE YOGURT, BEVERAGES SUCH AS FERMENTED MILK & JUICES, AND PROBIOTIC SUPPLEMENTS 72
 
10.3 ANIMAL 73
10.3.1 FACTORS DRIVING THE ANIMAL SEGMENT IN THE PROBIOTICS MARKET INCLUDE THE BAN ON SYNTHETIC ANTIMICROBIAL GROWTH PROMOTERS (AGPS) IN EUROPE IN 2006 73
11 PROBIOTICS MARKET, BY FORM 74
11.1 INTRODUCTION 75
11.2 LIQUID 77
11.2.1 THE DEMAND FOR LIQUID PROBIOTICS IS LARGER WHEN COMPARED TO DRY PROBIOTICS, OWING TO ITS APPLICATION IN YOGURT, WHICH IS THE MOST POPULAR SOURCE OF PROBIOTICS. 77
11.3 DRY 78
11.3.1 DRY PROBIOTICS ARE POPULAR IN DIETARY SUPPLEMENTS AND ANIMAL FEED SPACE. DRY PROBIOTIC PRODUCTS ARE MOSTLY USED FOR ANIMAL FEED SUCH AS CATTLE, SWINE, AND POULTRY FEED 78
12 PROBIOTICS MARKET, BY REGION 79
12.1 INTRODUCTION 80
12.2 NORTH AMERICA 81
12.2.1 US 86
12.2.1.1 In the US, health practitioners and gastroenterologists have encouraged the use of probiotics to improve digestive health over the past few years 86
12.2.2 CANADA 87
12.2.2.1 The rise in health awareness among Canadian consumers has changed their diet patterns to incorporate functional foods such as probiotic yogurt in their daily diets 87
12.2.3 MEXICO 88
12.2.3.1 A large number of consumers in Mexico are still unaware of the benefits offered by probiotics, which is restricting the growth potential of the market in the country 88
12.3 ASIA PACIFIC 88
12.3.1 CHINA 92
12.3.1.1 A majority of China’s population suffers from lactose intolerance, which led to an increase in demand for alternate sources such as probiotic fortified yogurt 92
12.3.2 JAPAN 93
12.3.2.1 Digestive well-being has been a matter of focus in the country as a result of its rapidly aging population 93
12.3.3 SOUTH KOREA 93
12.3.3.1 South Korea has witnessed a rise in the number of health-conscious consumers who are turning toward dietary supplements to improve their digestive system and general wellness 93
12.3.4 AUSTRALIA & NEW ZEALAND 94
12.3.4.1 Probiotic manufacturers are expected to gain lucrative opportunity in the animal feed space in the country 94
12.3.5 REST OF ASIA PACIFIC 95
 
12.4 EUROPE 95
12.4.1 RUSSIA 99
12.4.1.1 In Russia, most of the demand for probiotics is constituted by Bifidobacterium 99
12.4.2 UK 100
12.4.2.1 The inclination toward a healthy diet, demand for dietary ingredients, and increasing awareness are driving the probiotics market in the country 100
12.4.3 ITALY 100
12.4.3.1 In Italy, consumers are becoming more proactive with regard to their long-term health. They are looking for food & beverage products enriched with health beneficial ingredients 100
12.4.4 GERMANY 101
12.4.4.1 Consumers prefer functional foods to overcome health issues 101
12.4.5 SPAIN 102
12.4.5.1 Spain is one of the key producers of poultry meat, which includes broilers, turkeys, and ducks. 102
12.4.6 REST OF EUROPE 103
12.5 REST OF THE WORLD (ROW) 103
12.5.1 SOUTH AMERICA 106
12.5.1.1 Probiotic yogurt is popular in South American countries, as it is sold on the basis of health claims that it prevents slow intestinal transit 106
12.5.2 MIDDLE EAST & AFRICA 107
12.5.2.1 The Middle East is an emerging region, comprising the high-spending population due to its rising middle-class population, coupled with its industrial growth 107
13 COMPETITIVE LANDSCAPE 108
13.1 OVERVIEW 108
13.2 COMPETITIVE LEADERSHIP MAPPING, 2017 108
13.2.1 VISIONARY LEADERS 108
13.2.2 DYNAMIC DIFFERENTIATORS 108
13.2.3 INNOVATORS 108
13.2.4 EMERGING COMPANIES 108
13.3 EXPANSIONS AND INVESTMENTS 112
13.4 MERGERS AND ACQUISITIONS 115
13.5 AGREEMENTS, COLLABORATIONS, JOINT VENTURES, AND PARTNERSHIPS 115
13.6 NEW PRODUCT LAUNCHES 116
 
14 COMPANY PROFILES 118
(Business overview, Products offered, Recent Developments, SWOT analysis, MNM view)*
14.1 CHR. HANSEN 118
14.2 DANONE 122
14.3 YAKULT HONSHA 125
14.4 DOWDUPONT 130
14.5 KERRY 134
14.6 SWOT ANALYSIS 136
14.7 PROBI AB 137
14.8 NESTLE 140
14.9 BIOGAIA 143
14.10 MORINAGA MILK INDUSTRY CO., LTD. 146
14.11 GLAC BIOTECH 148
14.12 BIFODAN A/S 150
14.13 LALLEMAND 152
14.14 GENERAL MILLS 155
14.15 UAS LABORATORIES 158
14.16 ARCHER DANIELS MIDLAND COMPANY (ADM) 160
*Details on Business overview, Products offered, Recent Developments, SWOT analysis, MNM view might not be captured in case of unlisted companies.
15 APPENDIX 163
15.1 DISCUSSION GUIDE 163
15.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 167
15.3 AVAILABLE CUSTOMIZATIONS 169
15.4 RELATED REPORTS 169
15.5 AUTHOR DETAILS 170