【レポートの概要（一部）】
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: OTC drugs: An overview
• Regulatory pathways for OTC approval
• FDA OTC drug approval process
• Strategies to penetrate OTC pharmaceuticals in emerging markets
PART 06: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 07: Market segmentation by therapeutic class
PART 08: Global respiratory OTC drugs market
• Market overview
PART 09: Global dietary supplements market
• Market overview
PART 10: Global gastrointestinal OTC drugs market
• Market overview
• Market segmentation by therapeutic class of drug
PART 11: Global OTC pain medications market
• Market overview
• Market segmentation by therapeutic class of drug
PART 12: Market segmentation by route of administration
• Oral
• Topical
• Parenteral
PART 13: Geographical segmentation
• Global OTC drugs market by geography 2015-2020
• OTC drugs market in Americas
• OTC drugs market in US
• OTC drugs market in EMEA
• OTC drugs market in Germany
• OTC drugs market in France
• OTC drugs market in APAC
• OTC drugs market in China
• OTC drugs market in Japan
• OTC drugs market in India
PART 14: Market drivers
• Switching of medications from prescription to OTC
• Lenient regulatory framework and distribution channel
• Cost-effective OTC drugs
• Rise in self-medication
PART 15: Impact of drivers
PART 16: Market challenges
• Counterfeit drugs
• Lack of valid literature
• High expenditure on advertisements
PART 17: Impact of drivers and challenges
PART 18: Market trends
• Accelerated use of online resources
• Promotions and marketing initiatives
• Strategic alliances
PART 19: Vendor landscape
• Competitive scenario
PART 20: Key vendor analysis
• GSK
• Johnson & Johnson
• Pfizer
• Bayer HealthCare
• Sanofi3
• Other prominent vendors
PART 21: Appendix6
• List of abbreviations
PART 22: Explore Technavio
[List of Exhibits]
Exhibit 01: Product offerings
Exhibit 02: Key customer segments of OTC drugs market
Exhibit 03: Comparison between prescription and OTC drugs
Exhibit 04: Advantages and disadvantages of OTC drugs
Exhibit 05: Key regulatory bodies for OTC approval
Exhibit 06: FDA OTC drug approval process
Exhibit 07: Mechanisms to amend OTC drug monograph
Exhibit 08: Comparison of OTC NDA and OTC monograph process
Exhibit 09: Strategies to establish OTC pharmaceuticals in emerging markets
Exhibit 10: Strategies to establish OTC pharmaceuticals in established markets
Exhibit 11: Global OTC drugs market 2015-2020 ($ billions)
Exhibit 12: Few prescription to OTC switches before the expiry of patents
Exhibit 13: Growth potential of various therapy areas in OTC market
Exhibit 14: Five forces analysis
Exhibit 15: Segmentation of global OTC pharmaceuticals by therapeutic class
Exhibit 16: Segmentation of global OTC pharmaceuticals market by therapeutic class 2015
Exhibit 17: Global OTC market segmentation: Growth cycle analysis
Exhibit 18: List of drugs that underwent Rx-to-OTC switch
Exhibit 19: OTC medications for upper respiratory infections
Exhibit 20: Global respiratory OTC drugs market 2015-2020 ($ billions)
Exhibit 21: Recommendation of dietary supplements by health professionals
Exhibit 22: Global dietary supplements market 2015-2020 ($ billions)
Exhibit 23: Drugs underwent Rx-to-OTC switch in US
Exhibit 24: Global gastrointestinal OTC drugs market 2015-2020 ($ billions)
Exhibit 25: Global OTC pain medications market 2015-2020 ($ billions)
Exhibit 26: Global OTC analgesics market by therapeutic class of drug 2015
Exhibit 27: Segmentation of global OTC drugs market by route of administration 2015
Exhibit 28: Global OTC drugs market by geography 2015-2020
Exhibit 29: Percentage share of global OTC drugs market by geography 2015 and 2020
Exhibit 30: Global OTC drugs market segmentation by geography 2015-2020 ($ billions)
Exhibit 31: Global share of OTC drugs market by geography 2015
Exhibit 32: Global OTC drugs market: Country analysis based on revenue and growth rate
Exhibit 33: OTC drugs market in Americas 2015-2020 ($ billions)
Exhibit 34: Major attributes of OTC medicines
Exhibit 35: OTC drugs market in US 2015-2020 ($ billions)
Exhibit 36: OTC drugs market in EMEA 2015-2020 ($ billions)
Exhibit 37: OTC market in EMEA: Short term versus long term 2015-2017
Exhibit 38: Distribution channels of key countries in Europe
Exhibit 39: Percentage share of Europe and MEA in OTC drugs market in EMEA 2015
Exhibit 40: Snapshot of OTC market in Germany
Exhibit 41: Distribution system of OTC drugs market in Germany
Exhibit 42: YoY OTC drug revenues from distribution chains in Germany 2014-2015 ($ millions)
Exhibit 43: OTC drugs market in Germany 2015-2020 ($ billions)
Exhibit 44: Key takeaways from market dynamics of European countries 2015-2017
Exhibit 45: OTC drugs market in France 2015-2020 ($ billions)
Exhibit 46: OTC drugs market in APAC 2015-2020 ($ billions)
Exhibit 47: OTC drugs market in China 2015-2020 ($ billions)
Exhibit 48: OTC drugs market in Japan 2015-2020 ($ billions)
Exhibit 49: Growth factors of OTC market in India
Exhibit 50: OTC drugs market in India 2015-2020 ($ billions)
Exhibit 51: Factors promoting and inhibiting switch of Rx to OTC
Exhibit 52: Rx to OTC switch in US 2011-2015
Exhibit 53: Potential future candidates for OTC medications
Exhibit 54: Saving made by swapping branded for non-prescription generics for few drugs
Exhibit 55: Impact of drivers
Exhibit 56: Impact of drivers and challenges
Exhibit 57: Promotional activities during various stages of OTC product lifecycle
Exhibit 58: Presence of vendors in different therapy areas in OTC drugs market
Exhibit 59: Geographical presence of key vendors in OTC drugs market 2015
Exhibit 60: Competitive scenario of global OTC drugs market vendors 2015-2020
Exhibit 61: Market share of key vendors based on revenue 2015
Exhibit 62: GSK: Product category (consumer healthcare) by revenue 2013-2015
Exhibit 63: GSK: YoY revenue and growth rate of wellness products 2013-2015 ($ billions)
Exhibit 64: GSK: YoY revenue and growth rate of skin health products 2013-2015 ($ millions)
Exhibit 65: GSK: Geographical segmentation by revenue (consumer health) 2015
Exhibit 66: GSK: Metrics analysis
Exhibit 67: Johnson & Johnson: Product category (consumer healthcare) by revenue 2014
Exhibit 68: Johnson & Johnson: Revenue and growth rate of OTC products 2013-2015 ($ billions)
Exhibit 69: Johnson & Johnson: Geographical segmentation by revenue (consumer healthcare) 2015
Exhibit 70: Johnson & Johnson: Metrics analysis
Exhibit 71: Pfizer: YoY revenue and growth rate of OTC drugs 2013-2015 ($ billions)
Exhibit 72: Pfizer: Metrics analysis
Exhibit 73: Bayer HealthCare: Consumer health segmentation by revenue 2015
Exhibit 74: Bayer HealthCare: Geographic segmentation of consumer healthcare segment 2015
Exhibit 75: Bayer HealthCare: YoY revenue and growth rate of Aspirin 2013-2015 ($ millions)
Exhibit 76: Bayer HealthCare: YoY revenue and growth rate of Aleve 2013-2015 ($ millions)
Exhibit 77: Bayer HealthCare: YoY revenue and growth rate of Bepanthen/Bepanthol 2013-2015 ($ millions)
Exhibit 78: Bayer HealthCare: YoY revenue and growth rate of Canesten 2013-2015 ($ millions)
Exhibit 79: Bayer HealthCare: Metrics analysis
Exhibit 80: Sanofi: Geographical segmentation by revenue 2015 (consumer healthcare)
Exhibit 81: Sanofi: YoY revenue and growth rate of Allegra 2013-2015 ($ millions)
Exhibit 82: Sanofi: YoY revenue and growth rate of Doliprane 2013-2015 ($ millions)
Exhibit 83: Sanofi: YoY revenue and growth rate of Essentiale 2012-2014 ($ million)
Exhibit 84: Sanofi: YoY revenue and growth rate of Enterogermina 2013-2015 ($ millions)
Exhibit 85: Sanofi: YoY revenue comparison of Nasacort 2014-2015 ($ millions)
Exhibit 86: Sanofi: YoY revenue and growth rate of Buscopan 2013-2015 ($ millions)
Exhibit 87: Sanofi: YoY revenue and growth rate of Dulcolax 2013-2015 ($ millions)
Exhibit 88: Sanofi: YoY revenue and growth rate of Mucosolvan 2013-2015 ($ millions)
Exhibit 89: Sanofi: YoY revenue and growth rate of Pharmaton 2013-2015 ($ millions)
Exhibit 90: Sanofi: Metrics analysis
【レポート販売概要】
■ タイトル：OTC薬（一般用医薬品）の世界市場2016-2020■ 英文：Global Over-the-Counter Drug Market 2016-2020
■ 発行日：2016年8月12日
■ 調査会社：Technavio
■ 商品コード：IRTNTR10079
■ 調査対象地域：グローバル
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