【レポートの概要（一部）】
01. Executive Summary
02.List of Abbreviations
03.Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04.Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05.Introduction
06.Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07.Market Segmentation by Product
07.1 Global Marketing Technology Market by Product 2014-2019
07.2 Global Interactive Systems Market
07.2.1 Market Size and Forecast
07.3 Global Data and Analytics Systems Market
07.3.1 Market Size and Forecast
07.4 Global Content Creation and Management Market
07.4.1 Market Size and Forecast
07.5 Global Enterprise Administrative Applications Market
07.5.1 Market Size and Forecast
08.Geographical Segmentation
08.1 Global Marketing Technology Market by Geographical Segmentation 2014-2019
08.2 Marketing Technology Market in Americas
08.2.1 Market Size and Forecast
08.3 Marketing Technology Market in EMEA
08.3.1 Market Size and Forecast
08.4 Marketing Technology Market in APAC
08.4.1 Market Size and Forecast
09.Buying Criteria
10.Market Growth Drivers
11.Drivers and their Impact
12.Market Challenges
13.Impact of Drivers and Challenges
14.Market Trends
15.Trends and their Impact
16.Vendor Landscape
16.1 Competitive Scenario
16.1.1 Key News
16.1.2 Mergers and Acquisitions
16.2 Major Vendors 2014
16.3 Major and Other Vendors and Associated Brand Recognition
16.4 Other Prominent Vendors
16.4.1 Lattice Engines
16.4.2 Aptean
16.4.3 Artesian Solutions
16.4.4 Tableau Software
16.4.5 Nuance Communications
16.4.6 Localytics
16.4.7 NetSuite
16.4.8 Mintigo
16.4.9 RapidMiner
16.4.10 Act-on
17.Key Vendor Analysis
17.1 Accenture
17.1.1 Key Facts
17.1.2 Business Overview
17.1.3 Business Segmentation by Revenue 2013
17.1.4 Business Segmentation by Revenue 2012 and 2013
17.1.5 Geographical Segmentation by Revenue 2013
17.1.6 Business Strategy
17.1.7 Key Information
17.1.8 SWOT Analysis
17.2 IBM
17.2.1 Key Facts
17.2.2 Business Description
17.2.3 Business Segmentation
17.2.4 Revenue Segmentation by Business Segment
17.2.5 Revenue Segmentation by Business Operation
17.2.6 Revenue Comparison of Business Segments 2012 and 2013
17.2.7 Revenue Segmentation by Geography
17.2.8 Business Strategy
17.2.9 Key Developments
17.2.10 SWOT Analysis
17.3 HubSpot
17.3.1 Key Facts
17.3.2 Business Overview
17.3.3 Segmentation by Revenue 2014
17.3.4 Segmentation by Revenue 2013 and 2014
17.3.5 Geographical Segmentation by Revenue 2014
17.3.6 Recent Developments
17.3.7 SWOT Analysis
17.4 Marketo
17.4.1 Key Facts
17.4.2 Business Overview
17.4.3 Segmentation by Revenue 2014
17.4.4 Segmentation by Revenue 2013 and 2014
17.4.5 Geographical Segmentation by Revenue 2014
17.4.6 Business Strategy
17.4.7 Recent Developments
17.4.8 SWOT Analysis
17.5 Oracle
17.5.1 Key Facts
17.5.2 Business Overview
17.5.3 Business Segmentation by Revenue 2013
17.5.4 Business Segmentation by Revenue 2012 and 2013
17.5.5 Geographical Segmentation by Revenue 2013
17.5.6 Business Strategy
17.5.7 Recent Developments
17.5.8 SWOT Analysis
17.6 Salesforce.com
17.6.1 Key Facts
17.6.2 Business Overview
17.6.3 Business Segmentation
17.6.4 Business Segmentation by Revenue 2013 and 2014
17.6.5 Geographical Segmentation by Revenue 2014
17.6.6 Business Strategy
17.6.7 Recent Developments
17.6.8 SWOT Analysis
18.Other Reports in this Series
[List of Exhibits]
Exhibit 1: Market Research Methodology
Exhibit 2: Global Marketing Technology Market Segmentation 2014
Exhibit 3: Segmentation of Global Marketing Technology Market
Exhibit 4: Global Marketing Technology Market 2014-2019 ($ billion)
Exhibit 5: Global Marketing Technology Market by Product 2014
Exhibit 6: Global Marketing Technology Market by Product 2014-2019
Exhibit 7: Global Interactive Systems Market 2014-2019 ($ billion)
Exhibit 8: Global Data and Analytics Systems Market 2014-2019 ($ billion)
Exhibit 9: Global Content Creation and Management Market 2014-2019 ($ billion)
Exhibit 10: Global Enterprise Administrative Applications Market 2014-2019 ($ billion)
Exhibit 11: Global Marketing Technology Market by Geographical Segmentation 2014
Exhibit 12: Global Marketing Technology Market by Geographical Segmentation 2014 and 2019
Exhibit 13: Marketing Technology Market in Americas 2014-2019 ($ billion)
Exhibit 14: Marketing Technology Market in EMEA 2014-2019 ($ billion)
Exhibit 15: Marketing Technology Market in APAC 2014-2019 ($ billion)
Exhibit 16: List of Top Funding for Marketing Analytics Companies
Exhibit 17: Major and Other Vendors: Brand Recognition Versus Product Features
Exhibit 18: Accenture: Business Segmentation by Revenue 2013
Exhibit 19: Accenture: Business Segmentation by Revenue 2012 and 2013 (US$ million)
Exhibit 20: Accenture: Geographical Segmentation by Revenue 2013
Exhibit 21: IBM: Business Segmentation
Exhibit 22: IBM: Revenue Segmentation by Business 2013
Exhibit 23: IBM: Revenue Segmentation 2013
Exhibit 24: IBM: Revenue Comparison of Business Segments 2012 and 2013 (US$ million)
Exhibit 25: IBM: Revenue Segmentation by Geography 2013
Exhibit 26: HubSpot: Segmentation by Revenue 2014
Exhibit 27: HubSpot: Segmentation by Revenue 2013 and 2014 ($ millions)
Exhibit 28: HubSpot: Geographical Segmentation by Revenue 2014
Exhibit 29: Marketo: Segmentation by Revenue 2014
Exhibit 30: Marketo: Segmentation by Revenue 2013 and 2014 ($ million)
Exhibit 31: Marketo: Geographical Segmentation by Revenue 2014
Exhibit 32: Oracle: Business Segmentation by Revenue 2013
Exhibit 33: Oracle: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
Exhibit 34: Oracle: Geographical Segmentation by Revenue 2013
Exhibit 35: Salesforce.com: Business Segmentation 2014
Exhibit 36: Salesforce.com: Business Segmentation by Revenue 2013 and 2014 (US$ million)
Exhibit 37: Salesforce.com: Geographical Segmentation by Revenue 2014
【レポート販売概要】
■ タイトル：マーケティング技術の世界市場2015-2019■ 英文：Global Marketing Technology Market 2015-2019
■ 発行日：2015年7月22日
■ 調査会社：Technavio
■ 商品コード：IRTNTR6489
■ 調査対象地域：グローバル
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