Mobilizing Facebook: Analysis and Reference Guide for Mobile Social Networking...市場調査レポートについてご紹介

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【レポートの概要(一部)】

Overview

Abstract

Facebook Mobile – An Overview

Introduction

Using Facebook Mobile

Mobile Text Messages

Short Message Service (SMS)

Multimedia Message Service (MMS)

Mobile Uploads

Mobile Web

New Facebook Mobile Design

Facebook Connect

Facebook Mobile and Mobile Operators

Overview

Facebook Side – Facebook and Mobile Platform for Operators

Mobile Operators Side – Mobile Operators need a Change

Introducing Basic Facebook Rules to Mobile Operators

Facebook Mobile Phones

Introduction

INQ1

INQ1 Specifications

Facebook Integration

Address Book Synchronization

Calendar Synchronization

Photos Synchronization

Social Networking Goal

USA-Only Phone

iPhone

iPhone Web-Browsing Characteristics

Great Support from Facebook

Facebook Detection for iPhone

iPhone Facebook Application Features

Connect, Search, and Call People

Sync Address Book

Push Notifications

Other Mobiles

Motorola Cliq

Nokia 5330 Mobile TV Edition

Microsoft Windows Mobile

Conclusion

Facebook Mobile Application Development

Overview

Facebook Development Framework

Facebook Connect

FQL (Facebook Query Language)

Facebook Markup Language (FBML / XFBML)

Facebook JavaScript (FBJS)

Facebook Client Libraries

Facebook Mobile Business Models

Overview of Facebook Mobile Usage Growth

Advertising Business Model

Philosophy of Advertisement Information Analysis

Understand Visitors

Evaluate Traffic Sources

Improve Site Usage

Achieve Mobile Goals

Facebook – Mobile Operators Advertising Value-Added

Mobile Operator Side

The Other Powerful Side, Facebook

Facebook Mobile Device Detection – Another Advertising Factor

Conclusion

Facebook Virtual Credits / Micropayment Business Model

Affiliate Fees Business Model

Mobile Gaming Applications

Sample Mobile Game: mPlayIt Mobile Arcade

Sample Mobile Game: Playfish

Mobile Payment Business Model

Mobile Applications Business Model

Future of Mobile Facebook

Future is Facebook Mobile

Facebook Mobile and Location Based Services

Social Networking Mobiles with Full Facebook Integration

Facebook as E-Commerce Website

More work with Mobile Operators


【レポート販売概要】

■ タイトル:Mobilizing Facebook: Analysis and Reference Guide for Mobile Social Networking
■ 発行日:2010年1月31日
■ 調査会社:Mind Commerce
■ 商品コード:MCM312240284
■ 調査対象地域:グローバル
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