【レポートの概要（一部）】
Abstract 9
Mobile Value Added Services (VAS) 11
Prepaid Services 11
Mobile Prepaid Services 13
CAMEL 14
Trident Telecom and Prepaid Services 15
Other MVNO (Mobile Virtual Network Operators) 16
TCP/IP on a Mobile Network 20
Mobile IP: Routing Packets to Mobile Nodes 20
TCP 22
The Mobile Internet: Early Vendors 23
Transatel 24
OSA-Parlay 25
Messaging Services 28
Introduction 28
Mailbox 30
Advertising via e-mail Publicity 31
InXmail 32
Phonotics 34
Viruses and Spam 34
Contentsmartz and e-mail Publicity 35
Short Message Service and its Applications 36
B2C Aspect of SMS 36
82Ask 38
Automatic Alerting Services 39
Premium-rate SMS Scam 39
Goldenbytes 40
RAC 40
Cell Broadcast Service (CBS) 40
Celltick 41
(MMS) Multimedia Messaging Service 41
NowSMS 43
Mozat 44
Anny Way MMS 44
Cycos AG 46
Open Interface for Unified Messaging 46
Redknee 46
Kabira Technologies 47
Oksijen Teknoloji 47
Digital Content 47
Introduction 47
Content Delivery 48
Premium Content 49
Charging via Premium Content 50
Online Billing Service Providers 50
WAP (Wireless Applicant Protocol) 51
WAP Architecture 53
WAP Protocol Stacks 54
WAP Legacy Protocol Stack 54
Wireless Transaction Protocol (WTP) 55
WAP Protocol Stack with Built in IP 56
The Wireless Application Environment 57
The WAP Microbrowser 57
The Wireless Telephony Applications Interface 58
WAP Usability 58
Third Party Payment Provider 60
Marketing Business Models in WAP 60
Efficiency Models 61
Advertising Models 61
Flat fees: 62
Traffic-Based Fees: 62
Performance-Based Fees: 62
Revenue-Sharing Business Models 63
Content Aggregators 64
Mobile Network Operators 64
Open-Source WAP Gateway 66
WAP Security 67
WAP Security (WIM module) 67
Payment Providers and Third-Party Organization 69
Mobile Manufacturers 69
Wireless Application Service Providers (WASPs) 70
Location Information Vendors 71
I-Mode Portal 73
Mobile Banking Service 76
Webraska’s Smart Zone Platform 77
Proliferation of Mobile Devices 78
GPRS and EDGE 80
UMTS 80
Fourth-Generation Technologies 80
Bluetooth 80
Patterns of Global Diffusion of M-Commerce Technology 81
The Evolution of Wireless, and Mobile Network 83
Overview 83
Convergence of Mobile Telecommunication Networks and Internet 83
Advantages of Wireless Networks to mobile VAS 84
Popularity 84
Mobility 84
Ease of Deployment 85
Push Content 85
Push Proxy Gateway Providers 87
Streaming Content 87
Encoding and Coding into a Packet Stream 89
Vendors of Streaming Solutions 91
Pay-Per Stream Scheme 91
OSA-Parlay Mediation Interface 93
Mobile VAS Challenges 94
Mobile Devices Limitations 94
Absence of Killer Application(s) 97
User Distrust 97
Strategy Changes 97
Investment Risk 97
Network Obstacles 98
Incompatible Networks 98
Bandwidth Access 98
Security Concerns 98
Infrastructure Problems 98
Competing Web Languages 98
Seamless Integration 99
Legal Concerns 99
Middleware Issues 99
Develop Content Delivery and a Format for Mobile Commerce 99
Improve Mobile Access to Databases 99
Explore Agent Technologies 100
The Development of Mobile VAS 100
VAS Platform 101
The Evolution of Mobile VAS 102
Cellular Networks 103
Mobile Networks 104
Wireless Networks 104
Conclusion 104
Presence 105
Immediate Communications 107
On-Demand Communications 108
Triggered Communications 108
Periodic Communications 108
Location Based Service 109
Introduction 109
LBS in General 110
Techniques 110
Cell ID?Based Location 111
Terminal-Based Location Techniques 112
Global Positioning System (GPS) 113
GPS Disadvantages 114
Location Architecture and Interfaces 115
Protocols Based on Plain-Text XML 115
Roaming Location Protocol (RLP) 116
Difference between MLP and RLP 118
Adding Location Value 118
Applications and Content 119
Gaming 121
How to Implement a Location Based Game 123
LBS Regulations 125
M-commerce 125
Convergence of Mobile Telecommunication Networks and Internet 127
Features of Mobile Commerce 128
Ubiquity 129
Reachability 130
Localization 130
Personalization 130
Dissemination 130
Conclusion 131
Information Exchange Technology 132
HTML 132
XML 132
WML 133
SMS 133
Location Identification Technology 133
M-Commerce Value Chain 133
The Main Participants in Mobile Commerce 134
Mobile Commerce Payment Methods, and its Security 135
Payment Methods 136
Requirements of Mobile Commerce Security 137
Basics of Security 137
Mobile Security 139
Network Infrastructure and Security 139
WLAN Standards 140
WAP Security 143
Payment Methods in M-Commerce 144
Content Download 145
Point of Sale 145
Content on Device 145
Mobile Payment Methods 145
“In-Band” Payment Method 147
Proximity 147
Common Issues of Mobile Payment 147
Payment Lifecycle 148
Conclusion 148
Mobile Markets and the Future of Mobile Value Added Services 149
Introduction 149
Strengths 149
Weaknesses 150
Opportunities 151
Threats 151
Conclusion 152
Telecommunication Markets World Wide 152
Introduction 152
African Mobile Telecommunications Market 153
Overview 153
Market Overview in Africa 153
Companies Strategies 157
Vimplecom, and Wind Emerging 161
Conclusion 161
The European Mobile Telecommunications Market 162
Overview 162
Mobile License Distribution 162
The European Market Analysis 169
The Analysis of the Major Operators in Europe (T-Mobile, Orange and Vodafone) 174
Conclusion 177
The Latin American Mobile Market 178
Introduction 178
The Market in the Past 179
The Market in 2004 180
The Market in 2005 182
The Market in 2006 183
The Market in 2007 to 2010 185
Conclusion 187
The Mobile Gaming Industry Potential Markets 2011-2016 189
Introduction 189
The World Wide Market Analysis 2011-2016 190
Smartphones in Context 191
Smartphones vs. Portable Game Players 192
Mobile Games 193
Mobile Games in Asia & Oceana 194
Mobile Games Market in Australia 2011-2016 194
Mobile Games in China 2011-2016 195
Mobile Games Market in HONG KONG 2011-2016 196
Mobile Games Market in Japan 2011-2016 197
Mobile Games Market in New Zealand 2011-2016 198
The Mobile Games Market in Europe 2011-2016 199
【レポート販売概要】
■ タイトル：Mobile Value Added Service (VAS): Markets, Applications, and Opportunities■ 発行日：2011年7月11日
■ 調査会社：Mind Commerce
■ 商品コード：MCM312240183
■ 調査対象地域：グローバル
- 世界の電力自由化市場分析：Analyzing the Worldwide Deregulation of Electricity MarketsRegulation of the global electricity industry has historically been a tumultuous ride, resulting in dramatic changes in the industry over the past 30 or more years. Today, competitive forces are being relied upon more heavily to determine market structure and operation. However, this has not always been the case. Almost all aspects of the electricity industry were regulated at one point - a situat …
- LEDグローライトの世界市場Light-Emitting Diode (LED) grow light is a specialized kind of LED lighting system, which is witnessing increased adoption across all application areas. This is primarily due to the capacity of this technology to produce food in controlled environment through vertical farming, commercial greenhouse, and indoor farming among many others. The increasing population in urban areas requires high food p …
- 世界の量子ドット市場The global market for quantum dots (QD) will grow significantly in the next 18 months. Companies such as QD Vision and Nanosys have developed scalable solution production processes and are partnering with multi-national OEMs to use QDs in displays for consumer products. Products are already on the market and will be rolled-out into mass produced TVs by the middle of 2015. The current market for co …
- セキュリティラベルの世界市場：バーコード、無線周波数識別、ホログラフィックMarketsandMarkets projects that the security labels market size by value will grow and reach USD 26.47 Billion by 2020 at a CAGR of 5.13% between 2015 and 2020. The market is growing in accordance with the growth trends of the converting and labeling industries. Factors such as increasing demand from food and beverage industry, demand for retail supplies, consumer durables, and logistics applicati …
- 主要10センサーの世界市場予測（～2022）：種類別（圧力、温度、画像、モーション、指紋、レベル、ガス、磁場、ポジション、ライト）、技術別、用途別、需要先産業別、地域別The humanized mouse model market is projected to reach USD 116.0 Million by 2021 from 73.3 Million in 2016, growing at a CAGR of 9.6% during the forecast period. The growth of the overall market can be contributed to surge in the number of research activities involving humanized mouse models, increased R&D activities by pharmaceutical and biotechnology companies, and growing adoption of personaliz …
- 体重減量および体重管理の世界市場予測（～2022年）：フィットネス機器（ルームランナー、エリプティカル・マシン、階段ステッパー）、手術機器、ダイエット、体重減量サービス“Global weight loss and weight management market projected to grow at a CAGR of 6.9%”The weight loss and weight management market is expected to reach USD 245.51 billion by 2022 from USD 175.94 billion in 2017, at a CAGR of 6.9%. The increasing prevalence of lifestyle diseases, increasing number of bariatric surgeries, growing obesity, and the launch of new and advanced products are driving the gr …
- グローバル自動販売機市場（～2019）The industry report Global Automatic Goods-Vending Machine Market to 2019 - Market Size, Development, and Forecasts offers the most up-to-date market data on the actual market situation, and future outlook for automatic goods-vending machines in the world. The research includes historic market data from 2008 to 2014 and forecasts until 2019 which makes the report an invaluable resource for industr …
- 世界のバイオチャー（バイオ炭）市場The growing demand for the organic products is creating a good market for bio or organic products, which are used in different fields. One such organic product is Biochar which has gained traction in recent times. Biochar mainly finds its use as a soil amendment material. Our report on Global Biochar Market covers applications, segmentation and opportunities in this booming market. The report also …
- 断熱パネルのアメリカ・メキシコ市場：フォーム種類別、表面材料別、エンドユーズ産業別The U.S. and Mexico insulated panels market was valued at $633.7 million in 2018 and is estimated to reach $1,011.8 million by 2026, growing at a CAGR of 5.9% from 2019 to 2026. Insulated panels are high-performance building components used in the construction of walls, roofs, floors, cold rooms, and refrigerated vehicles bodies to improve energy management. These panels are one of the replacement …
- 世界の採金（金採鉱）市場In 2013, global gold mine production was 2,804 metric tons (t), an increase of 4% over 2012. The major 20 gold producing countries are China, the US, Australia, Russia, South Africa, Peru, Indonesia, Ghana, Canada, Kazakhstan, Tanzania, Papua New Guinea, Uzbekistan, the Philippines, Mali, Mexico, Colombia, Argentina, Brazil and Chile. These countries together produce approximately a little more th …
- 個人用保護手袋の世界市場分析：製品別（使い捨て、耐久性）、原材料別（天然ゴム、ニトリル、ネオプレン、ビニール、アラミド繊維、レザー）、エンドユーザー別（医療･ヘルスケア、食品･飲料、化学、製造、建設、石油およびガス、鉱業）、セグメント予測The global personal protective gloves market is expected to reach USD 15.78 billion by 2024, according to a new report by Grand View Research, Inc. Stringent health and hygiene regulations in various consumable producing industries such as medical and food & beverage sectors are anticipated to drive protective gloves demand over the forecast period. Rising number of hand cuts, arm injuries, and ab …
- クラウドゲームの世界市場2020-2024：プラットフォーム別、種類別、地域別Global Cloud Gaming Market 2020-2024 Technavio has been monitoring the global cloud gaming market and it is poised to grow by USD2.75 bn during 2020-2024, progressing at a CAGR of 29% during the forecast period. Our reports on cloud gaming market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. Th …
- 世界の産業用ボイラー市場動向（2012-2016）TechNavio’s analysts forecast the Global Industrial Boiler market to grow at a CAGR of 2.82 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increasing demand of industrial boilers from developing countries. The Global Industrial Boiler market has also been witnessing the increasing focus toward R&D activities. However, the need for high investmen …
- コンテナ型データセンタ・モジュール型データセンタの世界市場2017-2021About Contanarized and Modular Data Center Containerized data centers are portable data center inside a shipping container with pre-installed data center infrastructure. These data center are a part of the modular data center, where each module is a container that can host IT, power, and cooling infrastructure to power critical business operations. The deployment cost of these container data cente …
- 世界のジオメンブレン（Geomembrane）市場動向（～2019）The global geomembranes market is a highly challenging but attractive market as majority of the market is in hands of top five players. Though the market is easy to enter as there is ease in manufacturing geomembranes, it is challenging to sustain in the competition. New product developments, constant innovations, sustainable developments, finding niche market are the few strategies that new playe …
