グローバルおやつ(Snacking)市場動向...市場調査レポートについてご紹介

【英文タイトル】Snacking - understanding existing trends, capitalizing on new trends and looking to counteract inhibitors in the market

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【レポートの概要(一部)】

Introduction and methodology
– Market value and volume of the global Snacking market
– Demographic analysis of Snacking occasions
– Analysis of the key drivers of Snacking occasions across the globe
– Changing meal-time habits are a key driver of Snacking occasions
– Time scarcity and stress are key drivers of Snacking
– Motivational drivers of Snacking tend to change throughout the day
– Consumers are trying to alleviate the guilt with Snacking and incorporate it with a healthy diet
– Self-entitlement is the key driver of Snacking occasions
– Identifying how to capitalize on new opportunities in the global Snacking market
– People primarily purchase ethical products because it implies better quality and indulgence
– Sharing products are more related to moments of escapism than the desire to genuinely connect with each other
– Sensory fusion can be used to push the boundaries of premium within the Snacking market
– Understanding the main barriers in the global Snacking market
– Health concerns will continue to be a major inhibitor to Snacking
– The value for money of Snacks will increasingly be questioned
– Recommendations
– Appendix


【レポート販売概要】

■ タイトル:グローバルおやつ(Snacking)市場動向
■ 英文:Snacking - understanding existing trends, capitalizing on new trends and looking to counteract inhibitors in the market
■ 発行日:2014年5月9日
■ 調査会社:Canadean
■ 商品コード:CS0598IS
■ 調査対象地域:グローバル
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