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■ 発行日:2013年7月16日
■ 調査会社:Mind Commerce
■ 商品コード:MCM31221042
■ 調査対象地域:グローバル
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【レポートの概要(一部)】
Executive Summary 3
Introduction 3
Publicis 4
Omnicom 4
Digital Advertising Types 4
Search Advertising 4
Display Advertising 5
Direct Response and the Marketing to Commerce Cycle 6
Digital Advertising Ecosystem 9
Facebook 9
Google 10
Others 11
Merger Benefits 13
Merger Challenges 14
Recommendations for Publicis Omnicom Group 14
More than Display Advertisements 15
Work more closely with Wireless Carriers 17
Focus more on Big Data 18
Recommended Acquisitions 19
【レポート販売概要】
■ タイトル:デジタル広告市場:ピュブリシスオムニコムグループVSグーグル・フェイスブック・その他企業(Publicis Omnicom Group vs. Google, Facebook, and others in Digital Advertising)■ 発行日:2013年7月16日
■ 調査会社:Mind Commerce
■ 商品コード:MCM31221042
■ 調査対象地域:グローバル
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